The subject of this research is the examination of socioeconomic development of post-revolutionary Kabardino-Balkaria. The experience of engaging women in public space and industrial manufacturing draws particular interest. In the conditions of transition towards large-scale enterprise, women turns into an active participant of public life and social structure. Highlanders were engaged to industries that did not require high skills. Professional activity was accompanied by educational work, as well as organization of meetings and conferences. The article explores archival documents that are newly introduced into the scientific discourse, which reflect the transitional stage of inclusion of women in the Soviet sociopolitical space. The scientific novelty lies in the study of the participation of women of Kabardino-Balkaria in the industrial manufacturing over the period from 1920s to 1930s, ethnic peculiarities of overcoming the difficulties related to industrialization, and creation of conditions for its liberation. It is demonstrated that in the conditions of personnel shortage, the participation of female highlanders in the industrial manufacturing was not only of ideological and political importance, but also contributed to the formation of a new social and cultural infrastructure. The emergence of labor force, growth of urban population and engagement of women in manufacturing had progressive meaning and significantly changed the people’s mentality. Women became a full member of society, their rights were codified by law, and the plan for gender equality outlined by the Soviet state was on the path to implementation.

ЖЕНСКАЯ МОДА КАК ЭЛЕМЕНТ ЛОКАЛЬНОЙ ГОРОДСКОЙ КУЛЬТУРЫ (На примере г. Нальчик)Исследуется проблема локального феномена моды в контексте адыгской культурной системы. Осуществляется анализ отдельных аспектов (национальная одежда) динамики материальной культуры, которая привела к замене традиционных ценностей, мировоззренческих установок, устоев общества и формированию новой культурной парадигмы. На материалах анкетирования городской молодежи сделана попытка экспликации женских образов, представленных в г. Нальчик (Кабардино-Балкарская Республика).Проводится идея о диалектической взаимообусловленности традиционных стилей и современных тенденций в моде.Ключевые слова: женская мода, динамика культуры, традиция, новаторство, локальная культура, культурная трансформация, быстрая мода, ментальность.The paper studies problems of local fashion phenomenon in the context of the Adyghe cultural system. This work analyzes certain aspects of the material culture dynamics (national dress), which led to the replacement of traditional values, worldview, the foundations of society and the formation of a new cultural paradigm. The study advances the idea of dialectical interdependence of traditional styles and modern fashion trends.Based on the materials of the urban youth survey we attempted to explicate female images presented in Nalchik (Kabardino-Balkarian Republic). The article presents a typology of different girlish images, makes theoretical conclusions aimed at a thorough disclosure of the stages of evolution of spiritual and material values in the city, village and illustrates issues related to the transformation of the whole material culture of the local people.Range of scientific questions and issues raised here did not often become the subject of research, especially in the context of historical-cultural interpretation of fashion as a manifestation of the local culture.

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The article analyses the contribution of peasant mutual assistance committees into rural schools development in Kabardino-Balkaria at the beginning of the 1920s. Relying on previously unknown archival materials the author describes different types of mutual assistance committees’ activity aimed to provide material support to schools: agitation and explanatory work, maintenance and repair of schoolrooms, purchasing school supplies for pupils from their own funds, provision with the necessary literature. The everyday work of mutual assistance committees resulted in the Kabardinians’ and the Balkarians’ cultural levels growth.