Analisis Pengaruh Kualitas Pelayanan  Terhadap Kepuasan Dan Loyalitas Pelanggan Pada Grapari Telkomsel   Kota Lhokseumawe

Ameliany, Nanda

doi:10.29103/njiab.v1i1.1091

Cited by 3 publications

(2 citation statements)

References 0 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…Thus, Ha5 is accepted, which means: satisfaction affected repurchasing decisions for users of delivery services in the Bireuen district. The results are in line with research conducted by Molden (Elrado, 2014). The results of the analysis show that the effect of consumer satisfaction on repurchase decisions is positive and significant.…”

Section: Satisfaction On Repurchasing Decision (H5 Test)supporting

confidence: 89%

Analysis Of Service Quality and Price Conformity Influence on Repurchase Decision with Customer Satisfaction as An Intervening Variable on Delivery Service Users in Bireuen District

Humayra

2023

IJSMR

View full text Add to dashboard Cite

This study aims to examine the Service Quality (Servqual) and Price Conformity effect on Repurchase Decision with Customer Satisfaction as an intervening variable for users of goods delivery services. The population in this study are users of delivery services in the Bireuen District. The number of samples used was 310 people. Data were processed using the SEMAMOS. The result concludes that in Delivery Service Companies in Bireuen District, servqual influences satisfaction, price conformity influences satisfaction, Servqual influences repurchasing decision, price conformity influences repurchase decision, satisfaction influences repurchasing decision, satisfaction mediates the servqual influence on repurchase decision, and satisfaction mediates price conformity influence on repurchase decision. In proving mediation, it concludes that satisfaction is useful in the model as a partial mediator for servqual influencing repurchase decisions and price confirmation influencing repurchase decisions. Thus overall, it has been proven that the model of increasing repurchase decision is a function of increasing servqual, price conformity, and customer satisfaction.

show abstract

Section: Satisfaction On Repurchasing Decision (H5 Test)supporting

confidence: 89%

Analysis Of Service Quality and Price Conformity Influence on Repurchase Decision with Customer Satisfaction as An Intervening Variable on Delivery Service Users in Bireuen District

Humayra

2023

IJSMR

View full text Add to dashboard Cite

show abstract

“…Anyone who is involved in customer decisions is involved in long-term affairs. Customers who are satisfied with the company's performance will positively impact the continuity of the company in the long term (Setyaleksana et al, 2017). The pursuit of satisfying customers is a long experience that knows no end.…”

Section: Introductionmentioning

confidence: 99%

The Influence of Customer Relationship Management on Customer Satisfaction

Ridwan

Nur

Mariah

2021

JER

View full text Add to dashboard Cite

This study aims to examine and examine the effect of Customer Relationship Management through continuity marketing, one-to-one marketing, and partnering programs on customer satisfaction at the Makassar Employment Social Security Administration Office. This study uses a questionnaire as a data collection tool. Determination of the number of samples using Slovin's theory with calculations as many as 100 respondents. Furthermore, data analysis was carried out using descriptive qualitative analysis, research instrument testing (consisting of validity and reliability tests), classical assumption test (consisting of normality test, multicollinearity test, and heteroscedasticity test), multiple regression analysis, and hypothesis testing (consisting of partial test and simultaneous test). The results showed that Customer Relationship Management through Continuity Marketing, One to One Marketing, and Partnering Programs had a significant and simultaneous effect on customer satisfaction at BPJS Ketenagakerjaan in Makassar. Through this research, the BPJS Employment Office in Makassar must focus more on Sustainable Marketing in increasing customer loyalty and satisfaction by developing service innovations that have long-term benefits.

show abstract

Pengaruh Service Quality, Trust dan Satisfaction Terhadap Repurchase Intention Pada Pengguna Online PT Great Seasons Travel

Manullang¹,

Heryenzus²

2022

eCo-Buss

View full text Add to dashboard Cite

Pada era globalisasi saat ini, dunia bisnis modern dan teknologi yang semakin berkembang pesat dan telah menghadapai banyak perubahan dan kemajuan. Dalam persaingan yang begitu ketat membuat setiap industri tertantang untuk terus mengembangkan kualitasnya dengan menyediakan layanan yang selaras dengan kebutuhan konsumen, guna memenangkan persaingan serta mengalahkan pesaingnya di masa mendatang.Penulis melakukan penelitian pada PT Great Seasons Travel yang bertujuan untuk mengetahui adanya dampak dari service quality, trust dan satisfaction terhadap repurchase intention. Metode pada penelitian ini menggunakan metode kuantitatif dengan teknik probability sampling. Strategi yang digunakan dalam pengumpulan data adalah melakukan penyebaran kuesioner kepada konsumen yang bersangkutan sebanyak 180 responden sebagai sampel pada riset yang telah dihitung menggunakan rumus slovin. Data yang di dapatkan akan diuji menggunakan software SPSS versi 25 dan akan di analisis dengan uji kualitas data, uji asumsi klasik dan analisis regresi linear berganda. Hasil dari pengolahan data yang di temukan dengan uji koefisiensi determinasi dan uij hipotesis menyatakan bahwa Service Quality memiliki pengaruh positif dan signifikan terhadap repurchase intention, Trust memiliki pengaruh positif dan signifikan terhadap repurchase intention dan Satisfaction memiliki pengaruh positif dan signifikan terhadap repurchase intention, secara serentak ketiga variabel memiliki pengaruh positif yang signifikan dan simultan terhadap repurchase intention

show abstract

Analisis Pengaruh Kualitas Pelayanan Terhadap Kepuasan Dan Loyalitas Pelanggan Pada Grapari Telkomsel Kota Lhokseumawe

Cited by 3 publications

References 0 publications

Analysis Of Service Quality and Price Conformity Influence on Repurchase Decision with Customer Satisfaction as An Intervening Variable on Delivery Service Users in Bireuen District

Analysis Of Service Quality and Price Conformity Influence on Repurchase Decision with Customer Satisfaction as An Intervening Variable on Delivery Service Users in Bireuen District

The Influence of Customer Relationship Management on Customer Satisfaction

Pengaruh Service Quality, Trust dan Satisfaction Terhadap Repurchase Intention Pada Pengguna Online PT Great Seasons Travel

Contact Info

Product

Resources

About