PsycEXTRA Dataset 1998
DOI: 10.1037/e450252008-001
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Develop and test messages to deter drinking and driving

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Cited by 4 publications
(4 citation statements)
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“…This pattern differs from that seen in the United States where young adult males are more likely to drink and drive (Centers for Disease Control and Prevention [CDC] 2011). The NHTSA designs mass media messages to target 18- to 25-year-olds because this group has the highest risk of drink-driving in the United States (Williszowski et al 1998). In China, such messages should be tailored to a broader age segment of the male population, as well as framed in a context that is culturally and socially appropriate.…”
Section: Discussionmentioning
confidence: 99%
“…This pattern differs from that seen in the United States where young adult males are more likely to drink and drive (Centers for Disease Control and Prevention [CDC] 2011). The NHTSA designs mass media messages to target 18- to 25-year-olds because this group has the highest risk of drink-driving in the United States (Williszowski et al 1998). In China, such messages should be tailored to a broader age segment of the male population, as well as framed in a context that is culturally and socially appropriate.…”
Section: Discussionmentioning
confidence: 99%
“…Publicity about new, more stringent laws, about the increased likelihood of being caught or punished, and about the rationale for such laws are often associated with increased compliance. 21 22 26 Educational campaigns have been found to be especially effective when they are part of a comprehensive, multistrategy, community based approach. For example, the "Saving Lives Program" in Massachusetts reported a 42% decrease in fatal crashes involving alcohol in participating communities.…”
Section: Discussionmentioning
confidence: 99%
“…An in-depth discussion guide, adapted from similar work carried out in the United States, 21 was developed for the target groups to capture information and trends related to values, risk perceptions, leisure time activities and experiences, and attitudes on alcohol impaired driving. The guide included open ended questions about the following topics: • Demographic information.…”
Section: Methodsmentioning
confidence: 99%
“…This might point toward a disinhibition process, where permissive attitudes toward drink-driving arise in the context of a tendency toward trivializing risk in the face of what is perceived to be an enjoyable experience. Such permissive attitudes were reported in a largescale qualitative study of 182 drink-drivers in Arizona, Pennsylvania, and Colorado (158 of whom had two or more offenses) with much of this sample not believing that their drink-driving was endangering either themselves or others and suggesting that they could drive safely while intoxicated (Wiliszowski et al, 1996).…”
Section: Drink-drivingmentioning
confidence: 88%