Since the implementation of the SchoolBased Management (SBM) in the early 2000s, strategic planning has become a mandatory program for all the school in the country. However, the implementation of strategic planning in the schools in Ende District, Indonesia shows variation of models, analysis tools, elements, and process. Without standardized model, the school cannot dovelop competitive strategies to improve its quality. This study employes research and development methods aiming to develop a model of strategic planning for the senior high schools in the district. Based on the evaluation of the factual models, the researcher develops an issue-based planning designed with SWOT analysis and objectives analysis as tools. SWOT analysis is integrated with the eight national education standard grid and the PEST grid, and involves the participation of all school stakeholders. The development of this model is a contribution for schools in Ende district and for further studies.