Endorsing Sustainable Enterprises Among Promising Entrepreneurs: A Comparative Study of Factor-Driven Economy and Efficiency-Driven Economy

Abstract

Understanding business trails among promising aspirants may contribute to an actual motive for diminishing ecological tracks and escort to developing devotion toward deciding intentions across various entrepreneurial types and tiers solely from the sustainability domains. Therefore, this study endeavors to comprehend and seek to employ the Theory of Planned Behavior (TPB) to inspect the relationship between antecedents on sustainable enterprise intention and sustainable value creation. In this study, we used the convenience sampling method and the quantitative data of 1,070 respondents from Pakistan and China and applied a SmartPLS structural equation model and partial least square path modeling by mediational and multigroup analyses. Findings divulge that R2 (79.8%) value in the Pakistan sample of attitudes to sustainability, perceived entrepreneurial desirability (PED), and perceived entrepreneurial feasibility (PEF) was comparatively higher than in China. The R2 (75.6%) variance value on sustainable entrepreneurial intentions (SEI) was recorded higher in the Pakistani sample. However, the relationship of environmental values, self-efficacy, and extrinsic and intrinsic rewards show positive and significant mediational effects on both the economies of SEI. The findings disclosed an inconsistent character of extrinsic rewards, general self-efficacy, and job security depict negative significant impacts of aspirations on sustainable entrepreneurship (SE) among promising entrepreneurs on sustainability enterprises in both Pakistan and China. This study extends on existing entrepreneurship literature. Results supported the designed hypothesis and played a significant role in shedding light on an individual trait underpinning a career in a sustainable business start-up. The study looks at the issue from the viewpoint of sustainability domains. It seeks to determine the individual PED, PEF, and attitude toward sustainable entrepreneurship (ATSE) as the mediational variables. The study highlights the importance of work values in pursuing sustainability-oriented entrepreneurship programs for promising aspirants to improve their entrepreneurial skills and knowledge podium, which will encourage them to become sustainable future entrepreneurs. Furthermore, the study provides understandings for ratifying sustainable openings and debates the potential paths for sustainable business growth and opportunities among nascent entrepreneurs in both economies.

Research on the Influence Mechanism of Agricultural Entrepreneurship: Evidence From Five Provinces in Western China

“…Entrepreneurial self-efficacy is an entrepreneur’s self-evaluation and recognition of his or her personal accomplishment of entrepreneurial goals ( Dias et al, 2019a , b ). This study supports the findings of Sargani et al (2021a , b ), and the results support the design hypotheses and clarify that personal traits play an important role in supporting sustainable entrepreneurship. Therefore, in a complex entrepreneurial context, after taking personal and environmental factors into account, entrepreneurial self-efficacy can be divided into five dimensions from different perspectives, which are innovation efficacy, risk tolerance, opportunity recognition, relationship coordination, and organizational commitment.…”

Farm risks, livelihood asset allocation, and adaptation practices in response to climate change: A cross-country analysis

“…The results of this study are consistent with those of Ochieng et al (2017), Sargani et al (2022), and Fahad and Wang (2018), showing that a lack of financial assets (for example, loan options) exposes farmers to risks and causes them to become vulnerable to risking their livelihood. Furthermore, advances in social assets may aid farmers in overcoming cognitive, normative, and institutional constraints, hence reducing livelihood risks (Jones and Boyd, 2011;García de Jalón et al, 2018;Sargani et al, 2021b).…”

“…Meanwhile, continuous climate variability and catastrophes cause punitive stresses, risking agricultural production, household livelihoods, and survival (Jezeer et al, 2019). As a result, climate change constantly impacts natural agricultural rangelands and exposes rural livelihoods to increased vulnerability consequences in food security (Sargani et al, 2021b;Ghazali et al, 2021;Loi et al, 2022). Particularly in developing countries, these risks of livelihood assets result from the increasing inclination to smallholder farmer's outcomes (Fang et al, 2014;Qasim et al, 2015;Cao et al, 2016), boost yield and productivity, increase agricultural sustainability, and attenuate climatic change to minimize greenhouse emissions.…”

“…Crop diversification yielded the best practice for adapting to climate change that improves farmer wellbeing and local food security (Abid et al, 2016). Thus, the farmer characteristics can be age, gender, and education; family factors (numerous studies have looked at population and total family income); and cognitive attributes (climate change cognition) (Jianjun et al, 2015;Alam et al, 2016;Li et al, 2017b;Khanal et al, 2018b;Sargani et al, 2021b). However, a few studies have examined the impact of farmers' livelihood assets on their propensity to use such adaptation strategies.…”

Promoting sustainable entrepreneurship in training and education: The role of entrepreneurial culture

“…Because the societal framework is more advanced in industrialized nations, the resources available to assist studentled sustainable firms are quite limited. To build on the findings of prior research, more work has to be done on the essential competences required for entrepreneurial success through entrepreneurship education (Sargani et al, 2021;Chen et al, 2022;Huang et al, 2022;Joensuu-Salo et al, 2022;Naderi et al, 2022). Future cross-cultural studies also should place a greater emphasis on accurately measuring enviro knowledge and attitudes among entrepreneurship higher education students, as well as an examination of the didactic tools and methods used to instruct entrepreneurship in order to achieve sustainable development.…”