2014
DOI: 10.5296/jmr.v6i1.4558
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Exploring the Relationship between E-Commerce Adoption and Business Strategy: An Applied Study on the Jordanian Telecommunication Companies

Abstract: <p class="a">This study aims to shed the light on the relation between E-commerce adoption  in terms of (website for corporate, website for product / services, customer support via web contact details, online order processing online business, Web Access to order, web-based marketplaces) and business strategy (internal factors, market factors, competitive factors) at the Jordanian telecommunication companies.</p><p>The population of the study consisted of mobile communication companies  operat… Show more

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Cited by 5 publications
(1 citation statement)
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“…Literature reviews concerning the e-commerce topics have been broadly discussed including measurement of the website (quality, behavior, and other aspects), metrics used (behavioral or attitudinal), review summarizes the evaluation criteria, e-commerce design [1][2][3][4][5][6][7] and possible trends [8]. Recently, researches about e-commerce were dominated by supply chain finance [9], building brand loyalty [10][11][12], human factors and customer perception/loyalty [1,[13][14][15][16][17][18][19][20][21].…”
Section: Introductionmentioning
confidence: 99%
“…Literature reviews concerning the e-commerce topics have been broadly discussed including measurement of the website (quality, behavior, and other aspects), metrics used (behavioral or attitudinal), review summarizes the evaluation criteria, e-commerce design [1][2][3][4][5][6][7] and possible trends [8]. Recently, researches about e-commerce were dominated by supply chain finance [9], building brand loyalty [10][11][12], human factors and customer perception/loyalty [1,[13][14][15][16][17][18][19][20][21].…”
Section: Introductionmentioning
confidence: 99%