“…Therefore, it is no surprise that over the last decade, family firms have received growing attention from the scientific community (Poutziouris et al, 2006;Sharma, 2004). So far, research has dedicated to the identification and clarification of processes and behaviors that differ between family and non-family businesses, for example, corporate governance (Lien et al, 2015), ownership (Villalonga and Amit, 2006), management (Morck and Yeung, 2003;Zellweger and Astrachan, 2008), leadership (P erez-Gonz alez, 2006), careers (Schr€ oder, 2011), job satisfaction (Pimentel, 2018) and succession (Meier and Schier, 2016), organizational reputation (Deephouse and Jaskiewicz, 2013), innovation (Classen et al, 2013), entrepreneurial orientation (Boling et al, 2015;Pimentel et al, 2017a, b), and decision-making styles (Pimentel et al, 2018). However, several important organizational aspects are yet to be addressed in the comparison between these two organizational forms.…”