Motivations, emotions and satisfaction: The keys to a tourism destination choice

Pestana, Maria Helena de Aguiar Pereira e; Parreira, Artur; Moutinho, Luiz

doi:10.1016/j.jdmm.2018.12.006

Cited by 157 publications

(139 citation statements)

References 55 publications

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“…It is similar to the study (Kiper et al, 2019) that tourism types play an important role in the development of destinations. It is similar to the study that the importance of infrastructure and superstructure should be given to touristic destinations and the importance should be given to tourism promotion-marketing activities of the destinations (Şengül, 2017;Pestana et al, 2019;Tekin, 2012). Our study (Albayrak and Caber, 2013) showed differences with the study.…”

Section: Effects Of Destination Marketing On Local Development: Exampmentioning

confidence: 65%

Destinasyon Pazarlamasının Yerel Kalkınmaya Etkileri: Şanlıurfa Örneği (Effects of Destination Marketing on Local Development: Example of Şanlıurfa)

Zengin¹,

Şeyhanlıoğlu²

2019

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Alternatif arayışlar kapsamında kitle turizminden kaçış, bireyleri alternatif turizm türlerine yöneltirken, yörelerin kalkınması adına kilit rol oynayan destinasyonların pazarlanması önem kazanmıştır. Bu anlamda sürdürülebilir bir ekonomik kalkınmanın sağlanması için yerel yöneticilerin, girişimcilerin ve sivil toplum kuruluşlarının (STK) destinasyonların pazarlaması konusunda stratejik planlamalar yapmaları gerekmektedir. Böylelikle bölgeye gelen turistlerin bıraktığı para ülke bazlı iktisadi açıdan bölgesel dengesizlikleri azaltmakta önemli bir rol oynayacaktır. Nitekim turistik değerleri zengin olan bölgelerde, turizm endüstrisi ekonomik bağlamda lokomotif görevi üstlenebilmektedir. Bu sebeple de destinasyonlardaki turistik değerlere öncelik verilmelidir. Araştırmanın amacı, destinasyon pazarlamanın yerel kalkınmaya etkilerinin incelenmesi olup, nitel bir araştırma olarak tasarlanmıştır. Araştırma verileri Şanlıurfa'da bulunan bazı yerel yönetim temsilcileri, sivil toplum kuruluşları ve bazı özel sektör işletmelerinden nitel veri toplama tekniklerinden yüz yüze görüşme tekniği kullanılarak elde edilmiştir. Çalışma Şanlıurfa destinasyonunun ekonomi, marka değeri ve imajı, tanıtımpazarlama, çevre ve önem seviyesi bakımından incelemeyi esas almıştır. Araştırma bulgularına göre özellikle marka imajı konusunda turistlere hakkaniyetli davranılması gerektiği sonucuna varılmış olup, çevre bağlamında ise Şanlıurfa coğrafyasındaki şehirleşmenin hızlanmasının, turistik sürdürülebilirliği olumsuz etkilediği sonucuna varılmıştır. Elde edilen bulgular ışığında yerel yönetimlere, STK ve özel sektör temsilcilerine bazı öneriler geliştirilmeye çalışılmıştır.

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Section: Effects Of Destination Marketing On Local Development: Exampmentioning

confidence: 65%

Destinasyon Pazarlamasının Yerel Kalkınmaya Etkileri: Şanlıurfa Örneği (Effects of Destination Marketing on Local Development: Example of Şanlıurfa)

Zengin¹,

Şeyhanlıoğlu²

2019

jotags

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“…The connections between age and internal motivations can be found in previous tourism research, explored in relation to a wide range of topics, such as understanding the travel decision-making processes among senior groups [63,64], in particular comparing the travel behaviours of senior tourists with those of younger tourists [65,66]. The relationship between motivation and age, especially in relation to satisfaction, has been argued in several studies [45,67]. Some studies have tried to explain why seniors travel and why not [68], later connecting the research topic to the characteristics of the Baby Boomer generation [69,70], and adding some psychological variables to the research, as factors influencing travel decisions [71,72].…”

Section: Tourist Motivationmentioning

confidence: 96%

Fuzzy Modelling of Tourist Motivation: An Age-Related Model for Sustainable, Multi-Attraction, Urban Destinations

et al. 2020

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Tourist motivation, as a core of travel behavior, significantly influences consumer intentions and has attracted academic attention for decades. A plethora of studies analyse sets of internal and external motivators, while methodologies that exclusively focus on a single factor, such as age, that can sometimes have a determining influence in multi-attraction destinations, are less prevalent. This study introduces a fuzzy logic approach to develop a new model for analysing the internal motivations of different-aged consumers in multi-attraction urban destinations. Fuzzy models, as a mathematical means of representing vagueness and imprecise information, have the capability of recognizing, representing, manipulating, interpreting, and utilizing data and information, which typically for urban tourist motivations, are vague and lack certainty. This research tests the model in a real-life setting, using the example of Novi Sad, a mid-sized European city, which is typical of many similar cities who are attempting to develop sustainable tourism by attracting older tourists. The new model shows how tourist motivations for multi-attraction destinations are affected by age, through a specially developed m-file for MATLAB, so that it can be applied and tested in other tourism contexts. Theoretical and practical implications for sustainable destination management and marketing are described.

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“…Some of the personal characteristics are the motivations that lead individuals to a certain action that bring positive emotions. This happens, because emotions can motivate individuals (Pestana, Parreira, & Moutinho, 2019). Also, tourists can obtain information about touristic products and services that they have not yet experienced from external cues (Dedeoğlu, 2019).…”

Section: Impact Of the Image Of A Tourist Destination On Future Behavmentioning

confidence: 99%

Destination Image as Means of Branding and Marketing: Evidence from a Mountainous City Destination in Greece

Moustaka

Constantoglou

2021

Journal of Tourism Management Research

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The purpose of this paper is to offer insights on a mountainous city destination branding and image. The paper reviews existing literature by analyzing its factors, its formation and its measurement elements. The study aims to test a theoretical model of destination branding by examining the relationships of cognitive, affective and unique image components with the overall brand image and the tourist's behavior in the city of Edessa on the mountainous area of Pella in Greece. This paper contributes to the analysis and exploration of tourists' views on the image of Edessa in such a way as to assist managers and tourism professionals in reviewing their marketing and promotional activities to meet the needs of tourists. The methodology used was twofold. First a quantitative research to the city's tourists was conducted and secondly a qualitative research with the use of interviews was conducted to the city's stakeholders. Focus was given on the general characteristics of the city of Edessa including the vision, goals, actions, set by the city authorities, in order to extract results through the research based on how the image of Edessa is perceived by the visitors and residents of the city and especially the stakeholders and those whose decisions shape the touristic image of the place. The results of the research conducted shows that the creation of images is related to the significance of the water element through the breathtaking waterfalls and city's natural environment. In addition, the agricultural products of the area, contribute to the enhancement of the image of the city and particularly the integration of fruits in the local gastronomical culture. Contribution/Originality:This study contributes to the existing literature as it examines a theoretical model of destination branding and the relationships of cognitive, affective and unique image components with the overall brand image and the tourist's behavior in the city of Edessa, Greece. INTRODUCTIONDestination image is one of the most popular constructs due to its important role in the intangible nature of tourism consumer decision making (of consumer decisions in travel planning process (Pike, Jin, & Kotsi, 2019). Furthermore, destination image renders tourism as a socially constructed system of representations and knowledge about different aspects of reality (Theodoropoulou & Alos, 2020). Due to the intangible nature of the image (Pike et al., 2019) and the dynamic nature of its perception, which is evolving over time and space, Kim, Stylidis, and Oh (2019) the assessment of the destination image should reflect both cognitive evaluations and behavioral intentions (Latif, Islam, Rahman, Mohamad, & Kongsompong, 2016).To determine the destination image, a few elements were identified. Those elements focus on functional attributes such as landscape/surroundings, nature, cultural attractions, nightlife and entertainment. Others, refer to

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Motivations, emotions and satisfaction: The keys to a tourism destination choice

Cited by 157 publications

References 55 publications

Destinasyon Pazarlamasının Yerel Kalkınmaya Etkileri: Şanlıurfa Örneği (Effects of Destination Marketing on Local Development: Example of Şanlıurfa)

Destinasyon Pazarlamasının Yerel Kalkınmaya Etkileri: Şanlıurfa Örneği (Effects of Destination Marketing on Local Development: Example of Şanlıurfa)

Fuzzy Modelling of Tourist Motivation: An Age-Related Model for Sustainable, Multi-Attraction, Urban Destinations

Destination Image as Means of Branding and Marketing: Evidence from a Mountainous City Destination in Greece

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