1977
DOI: 10.1111/j.1468-2958.1977.tb00597.x
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Scales for the Measurement of Innovativeness

Abstract: This paper reports the results of the development of a self-report measure of innovativeness. The utility of such an instrument in human communication research is discussed, together with issues relating to its reliability, validity, and association with social desirability.A relatively new area in the field of human communication has been the emergence of empirical research by communication scholars relating to the process of the diffusion of innovations.

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Cited by 745 publications
(663 citation statements)
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“…Different ways to measure innovativeness have been suggested at least since the 1970s (Hurt et al, 1977), but no uniform measure exists across the studies reviewed here. In one study, Marcati et al (2008) argue that domain-specific innovativeness of founders completely mediates their general innovativeness in a sample of 188 entrepreneurs of small-and medium-sized firms of various industries.…”
Section: Personality Traits In Entrepreneurs Vs Other Populationsmentioning
confidence: 99%
“…Different ways to measure innovativeness have been suggested at least since the 1970s (Hurt et al, 1977), but no uniform measure exists across the studies reviewed here. In one study, Marcati et al (2008) argue that domain-specific innovativeness of founders completely mediates their general innovativeness in a sample of 188 entrepreneurs of small-and medium-sized firms of various industries.…”
Section: Personality Traits In Entrepreneurs Vs Other Populationsmentioning
confidence: 99%
“…Moreover, innovation is also referred to as the efforts to improve an existing situation (MNE [Ministry of National Education], 2010), and different approaches to yield desired results (Smith, 2009). Innovativeness indicates openness and willingness to change (Hurt, Joseph, & Cook, 1977), developing, adopting and implementing an innovation (Yuan & Woodman, 2010), and the degree to which an innovation is adopted by others (Rogers, 1995).…”
Section: Individual Innovativenessmentioning
confidence: 99%
“…One of the concepts that can be related to teacher professional behaviours is individual innovativeness. Innovativeness is one's level of being willing and opened to change (Hurt, Joseph & Cook, 1977), and adopting an innovation to different degrees (Rogers, 1995). Schools are systems in which innovations spread and are turned into practice quickly.…”
Section: Introductionmentioning
confidence: 99%
“…To measure the underlying determinants of trust in ITEs against the background of our multidimensional model, we used existing and tested measures [10], [20], [50], [54], [60], [68], [74], [99], [111] and generated further items based on exploratory interviews, with the respondents asked what value and risk drivers they associate with living in digital environments. All items were rated on five-point Likert scales (1=strongly disagree; 5=strongly agree) and were specifically referred to an ITE scenario and the possible usage of a mobile assistant, the key device that helps one to control and use the digital components embedded within the digital ecosystem.…”
Section: Methodsologymentioning
confidence: 99%