“…Similar approaches have also been extensively applied in Webometrics, a subfield of informetrics (Stock & Weber, 2006), which is concerned with the quantitative analysis of Web based information (such as hyperlinks). Recent work in these fields has been undertaken on blog entries (O'Leary, 2011), Twitter "tweets" (Thelwall, Buckley, & Paltoglou, 2011, Wiki data and most recently YouTube comments (Thelwall, Sud, & Vis, 2012). Despite these growing efforts, work to apply informetric analysis of digital traces and the methods for organizing and providing access to UGC data are still relatively new (Efron, 2011).…”