The Influence of Trust in Consumer Perception to Accept Internet Banking Services: An Empirical Evidence

Al-Sharafi, Mohammed A.; Arshah, Ruzaini Abdullah; Alajmi, Qasim; Herzallah, Fadi; Qasem, Yousef A. M.

doi:10.17485/ijst/2018/v11i20/91928

Cited by 21 publications

(37 citation statements)

References 25 publications

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“…On the other hand, as seen in the total effects table, it also affects intention. Having a safe environment where people can shop while spending time is crucial (Alalwan et al, 2018: 105;Al-Sharafi et al, 2016).…”

Section: Discussionmentioning

confidence: 99%

User Acceptance of Metaverse: An Analysis for e-Commerce in the Framework of Technology Acceptance Model (TAM)

Toraman

GEÇİT

2023

Sosyoekonomi

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The increase in technology has directed society to penetrate more towards electronic channels. Usage of the internet and e-commerce has been growing dramatically year by year. Thus, households’ daily life has become more digitalised, leading innovative entrepreneurs to find new technologies. Firstly, the World has seen the emergence of blockchain technologies in recent years. In the more recent period, terms like Metaverse and NFT became popular. This study aims to analyse Metaverse and NFT terms with Technology Acceptance Model, and accordingly, a structural equation analysis has been conducted via Smart PLS 3. According to the analysis results, Perceived compatibility, enjoyment, and trust have a significant and positive effect on perceived usefulness, the mediation effect has been accepted, and other hypotheses have been rejected. Afterwards, all these results were interpreted accordingly to the analysis.

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Section: Discussionmentioning

confidence: 99%

User Acceptance of Metaverse: An Analysis for e-Commerce in the Framework of Technology Acceptance Model (TAM)

Toraman

GEÇİT

2023

Sosyoekonomi

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“…Internet banking often includes risk and uncertainty due to the spatial and temporal differences between banks and their clients, thereby trust is a very important factor in this context (Kaabachi et al ., 2019). Numerous studies validated the effects of brand trust on customer loyalty in click-and-motor banks (AI-Sharafi et al ., 2016); Internet-only banks (Kaabachi et al ., 2019). Brand trust also remains a critical role in generating expected outcomes and influencing customer behavior to adopt Internet banking services (AI-Sharafi et al ., 2016).…”

Section: Literature Reviewmentioning

confidence: 97%

“…Numerous studies validated the effects of brand trust on customer loyalty in click-and-motor banks (AI-Sharafi et al ., 2016); Internet-only banks (Kaabachi et al ., 2019). Brand trust also remains a critical role in generating expected outcomes and influencing customer behavior to adopt Internet banking services (AI-Sharafi et al ., 2016). Nevertheless, studies on brand trust in the omnichannel banking are relatively scant.…”

Section: Literature Reviewmentioning

confidence: 97%

Omnichannel retailing with brand engagement, trust and loyalty in banking: the moderating role of personal innovativeness

Xuan

Hanh²,

Quang³

2023

IJBM

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PurposeThe purpose of this study is to analyze the effects of integration quality, perceived fluency and assurance quality on brand engagement and trust, and their impacts on brand loyalty in the omnichannel banking setting. It further explores the critical role of personal innovativeness and demographic characteristics as moderating variables for the propositions in the research model.Design/methodology/approachAn online survey of 1,547 respondents was carried out with bank customers located in the three largest cities of Vietnam, who have already used at least two various transactional channels in the past. The results were analyzed by the partial least square-structural equation modeling (PLS-SEM) technique.FindingsThe findings denote that integration quality, perceived fluency and assurance quality significantly influence brand trust. Whereas, brand engagement is only affected by integration quality and perceived fluency. Further, brand engagement and trust are substantiated as critical drivers of brand loyalty in omnichannel banking. Customers with high personal innovativeness produce fewer effects of omnichannel properties on brand engagement and trust than other ones. The research context is found to be a significant moderator for the effect of perceived fluency on brand engagement.Practical implicationsThis study offers several recommendations for bank managers to develop a successful omnichannel strategy that could enhance brand engagement and trust by improving integration quality, maintaining fluency across various channels and assuring security during the transactional process. It suggests various policies to improve the effectiveness of the omnichannel model towards the clients with high innovativeness.Originality/valueThis research extends the social exchange theory (SET) theory by examining the effects of omnichannel properties on brand engagement, trust and loyalty in the banking sector. The moderating role of personal innovativeness and research context is also explored.

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“…When using MP, retailers are frequently concerned about security. However, on the other hand, retailers consider retailer trust in payment service providers and the safety of MP solutions to be crucial requirements for MP adoption [15][16][17]. The skill is regarded as the capability credibility in the mobile payment scenario, allowing sellers to believe that the mobile payment can achieve the expected goal and execute the required degree of performance [10].…”

Section: 1 M-payment Adoptionmentioning

confidence: 99%

Identifying the Factors that Influence Users’ Intentions to Use Mobile Payment Services

Jameel¹,

Hamdi²,

Ahmad³

2023

Preprint

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Mobile payments with significant economic potential have emerged due to the advancement of mobile communication technology and the widespread use of intelligent gadgets. However, the rate of mobile payment adoption is insuf- ficient. This study aims to measure behavioral intention to use Mobile payments. The target populations of the current study are mobile device users in Iraq. The study used Partial Least Square to measure 281 usable questioners. The results indi- cated that information quality, system quality, and service quality have a significant impact on trust and user satisfaction with mobile payment. Besides, trust and user satisfaction significantly impact behavioral intention to use m-payment. There- fore, Mobile payments services providers should constantly make sure that the information they give is correct and up to date. Furthermore, developers of mobile service systems must ensure that the Mobile payments system is dependable, simple to use, and responsive.

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The Influence of Trust in Consumer Perception to Accept Internet Banking Services: An Empirical Evidence

Cited by 21 publications

References 25 publications

User Acceptance of Metaverse: An Analysis for e-Commerce in the Framework of Technology Acceptance Model (TAM)

User Acceptance of Metaverse: An Analysis for e-Commerce in the Framework of Technology Acceptance Model (TAM)

Omnichannel retailing with brand engagement, trust and loyalty in banking: the moderating role of personal innovativeness

Identifying the Factors that Influence Users’ Intentions to Use Mobile Payment Services

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