Penelitian ini mengkaji tentang bagaimana identitas komunikasi pariwisata halal Aceh yang mulai diperkenalkan kepada publik sejak tahun 2016 dikonstruksikan oleh Dinas Kebudayaan dan Pariwisata Aceh beserta tim pariwisata halal Aceh yang terdiri dari banyak elemen baik swasta, akademisi maupun pemerintahan Aceh itu sendiri. Brand pariwisata Aceh ini mengusung tema Islam yang Rahmatan Lil’alamin (rahmat bagi semesta alam) sebagai semangat bersama untuk memajukan industri pariwisata Aceh, sebagai cahaya benderang yang mengajak pada nilai-nilai kebaikan, kemakmuran, dan memberikan manfaat serta kebaikan bagi semua pihak yang tercermin melalui program-program pariwisatanya. Semangat dalam membentuk identitas pariwisata Aceh dengan tagline the light of Aceh atau Cahaya Aceh secara perlahan ingin merubah pandangan publik terhadap citra buruk syariah yang digambarkan oleh media selama ini yang dikemas dalam sebuah branding baru “the light of Aceh”. Penelitian dengan paradigma konstruktivisme ini menjadikan pihak internal Dinas Kebudayaan dan Pariwisata Aceh beserta tim publikasi, tim pariwisata halal dan stakeholders eksternal lainnya yang ada di industri pariwisata Aceh sebagai informan. Hasil penelitian menunjukkan bahwa upaya yang dijalankan oleh Disbudpar Aceh dalam mengkonstruksi destinasi wisata halal aceh dengan memanfaatkan social media terutama Instagram sangat kekinian dan tepat sasaran, disamping penggunaan media lainnya serta dibantu dengan bentuk komunikasi tatap muka. Hal ini tampak pada beberapa prestasi yang diperoleh baik pada tingkat nasional, maupun internasional atas upaya yang telah dilakukan tersebut.
The MSME policy in Aceh is underwritten by the Nanggre Aceh Darusalam (NAD) qanun number 19 of 2004 concerning the empowerment of small business centers which in article 5 states that the development and development of small business centers is carried out by the government, the business community and the community, both independently and jointly. directed, integrated and sustainable. The number of MSMEs currently in Aceh is 74,810 MSMEs spread throughout Aceh. 73. 580 of them still need the government's role in assistance services, (Diskopukm, Aceh 2020). Development activities have been carried out on 612 MSME center units but this activityexperiencing several obstacles including lack of institutional capacity, lack of human resources, market access and use of appropriate technology, opening access and opportunities for MSME players to be able to compete and side by side with the national market. One of the urgent activities that must be carried out by the Aceh government is carrying out MSME promotion activities both to the national market and the global market.This study uses a qualitative method withdata collection techniques used observation, interviews and documentation. Data analysis was carried out using an interactive analysis model with four stages (a) data collection (2) data reduction, (3) data presentation (4) conclusion drawing. The results of the study illustrate that MSME development is carried out in several segments, namely institutional development, human resource development, financing, marketing, and production. In the development of MSME in Aceh there are two excellent programs carried out, namely business mentors and business meetings. Promotional activities were carried out through the Aceh Expo UMKM exhibition, Aceh fashion week. Constraints in the development of MSMEs are internal and external constraints from both the government, MSME actors and the community..
This research examines how messages are managed through digital media by the Public Relations of the Aceh Province National Narcotics Agency (BNNP) regarding messages designed as an effort to prevent drug abuse, especially for the younger generation. The problem of drug abuse has not ended to this day. In Indonesia itself, it has also experienced an increase throughout 2021. The mass media also reports almost every time about the arrests of ordinary people, artists and public figures who are caught in drugs and the arrests of drug dealers in almost all parts of Indonesia, including Aceh. Even Aceh itself, based on the results of a national survey in 2019, is ranked sixth in the level of drug abuse. This is of course also contrary to the sharia image embedded in this province. Of course, various efforts have been made, starting from persuasive prevention to repressive handling, which have been carried out by many parties who have the authority to reduce the number of drug abuse to reduce the number of drug distribution in society, but its presence in society has not ended. One of the methods used in the current digital era to prevent the increase in the number of drug abusers is through the promotion and dissemination of information that educates about the harmful effects of drug use, especially for the younger generation, one of which is using social media which is currently popular and easy to reach targets. Using a qualitative approach, this study found that the messages broadcast on digital media were more about the activities carried out by the BNNP. Meanwhile, in-depth messages that are more suitable for the public who have limited information regarding drugs can be found in podcasts or in face-to-face counseling activities.
Korean drama series produced by foreign stations in Korea are very popular in Indonesia and have many fans. Some of the reasons are Korean dramas provide great inspirations, especially on lifestyle and fashion ideas. The purpose of the research is to determine how much Korean drama exposure has on influenced the fans’ lifestyle, especially the students of Communication Science at Universitas Malikussaleh. The research sample was taken using the purposive sampling technique. The research approach used is quantitative with survey techniques and data analysis using SPSS (Statistical Package for Social Sciences) version 22. The results of this research showed that there is an influence between the Korean drama exposure variable on the fan lifestyle variable in Communication Science students at Malikussaleh University.Drama Korea yang memproduksi serial drama dari negara Korea sangatlah popular di Indonesia. Hal ini dikarenakan drama Korea dapat memberi banyak inspirasi, khususnya pada gaya hidup dan fashion. Tujuan dari penelitian ini untuk mengetahui adakah pengaruh terpaan drama Korea terhadap gaya hidup penggemar pada mahasiswa ilmu komunikasi. Sampel penelitian ini diambil dengan menggunakan teknik purposive sampling. Pendekatan penelitian yang digunakan adalah kuantitatif dengan teknik survey dan menganalisis data dengan SPSS (Statistical Package for Social Sciences) versi 22. Hasil penelitian ini menunjukkan bahwa ada pengaruh antara variabel paparan drama Korea terhadap variabel gaya hidup penggemar pada mahasiswa ilmu komunikasi di Universitas Malikussaleh.
COVID 19 is a contagious disease caused by a newly discovered type of coronavirus that has become a pandemic. The new virus and the disease it causes were not known before the outbreak in Wuhan, China, in December 2019. The virus which was later named Covid 19 spread throughout the world. Until now, the virus, which was originally transmitted from wild animals to humans, has infected millions of people in as many as 60 countries. Several types of coronavirus are known to cause respiratory infections in humans ranging from colds to more serious coughs such as Middle East Respiratory Syndrome (MERS) and Severe Acute Respiratory Syndrome (SARS). Therefore, one of the treatment of health problems in preventing the transmission of Covid 19 is the principle of data transparency and the importance of students' role in responding to data transparency for the development and promotion of health communication in the society. Therefore, the role of students in responding to data transparency in the media can increase public awareness in dealing with the outbreak caused by the corona virus so that people can be more preventive and can be motivated to be able to increase alertness and body resilience.
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