Perkembangan Industri perhotelan di kota Batam berkembang dengan begitu cepat dengan dicanagkanya Batam menjadi salah satu program destiniasi wisata oleh pemerintah pusat sehingga menimbulkan efek terhadap persahaan swasta untuk berlomba lomba membangun hotel sehingga persaingan terhadap kualitas pelayanan secara otomatis semakin meningkat. Dalam penelitian ini metode  yang digunakan dalam penelitian ini adalah dengan cara membagikan kuesioner kepada pelanggan pelanggan hotel bintang dua di Kota Batam . Jumlah sampel dalam penelitian ini sebanyak 111 sampel. Hasil Uji R, dapat dilihat bahwa nilai Adjsuted R Square  sebesar 0,730,  atau sebesar 73.70%. Hal ini berarti variabel loyalitas pelanggan dapat dijelaskan oleh variabel kualitas pelayanan, variabel lokasi sebesar 73.0%, sedangkan sisanya sebesar 27.0% dipengaruhi oleh faktor lain yang tidak disertakan dalam penelitian ini. Hasil Uji F menyimpulkan bahwa variabel kualitas pelayanan dan lokasi berpengaruh terhadap loyalitas pelanggan Hotel Bintang dua di Kota Batam.

This research aims to know and analyze the influence of brand trust and promotion towards customer buying decision at Sederhana’s Restaurant at Harbour Bay Batam. Brand trust is a set of thinking or other perception measurement to be commuted for obtaining confidence level of acceptance product or services.. Promotion is communication for assuring potential consumer about services and goods. Buying decision is a final action after selecting and concluding what next to do based on the information gathered. Sample were taken using purposive sampling method, and data collecting technique using survey method, through questionnaire. Sample size was taken t100 respondent, and final analysis were used multiple regression. This research aims to obtain outcome on the analysis of brand trust and promotion to consumer buying decision. The result of this study or test shown or conclude that brand trust has significant influence to the buying decision. It meant first hypotheses in this research was proved, or accepted. Promotion has significant influence to the buying decision. It meant secondary hypotheses in this research was proved, or accepted. And the result for the simultaneous test of two variables shown influence to the buying decision.It meant,third hypotheses can be proved or accepted.

Dalam penelitian ini desain penelitian yang digunakan adalah eksplanatori dengan tujuan untuk menganalisis hubungan antar variabel melalui uji hipotesis yang telah dibangun. Sampel yang digunakan dalam penelitian ini adalah sebanyak  100 responden. Teknik analisis data yang digunakan dalam studi ini adalah analisis regresi linier berganda yang bertujuan untuk menguji  hubungan dan pengaruh antara variabel bebas dan variabel terikat. Hasil dari penelitian ini adalah : 1) Variabel promosi secara parsial memiliki pengaruh terhadap intention to use jasa transportasi PT Batam Fast Ferry. 2) Variabel kualitas pelayanan secara parsial memiliki pengaruh terhadap intention to use jasa transportasi PT Batam Fast Ferry. 3) Variabel kualitas pelayanan memiliki pengaruh lebih dominan terhadap intention to use jasa transportasi PT Batam Fast Ferry.

This research has mainly aimed to know and analyze customer behavior in selecting of green marketing cosmetics products. Sample in this research were taken using purposive sampling method. There were 114 respondent in this research. The usage of regression formula can be done as all of classical assumption test had been through and qualified. All over the test shown that social class influence significantly toward buying decision at the level of significance 0.000 < 0.05. The secondary result of this research found that group of reference has influence significantly toward buying decision at the level of significance 0.001 < 0.05. The third result shown us that family has influence significantly toward buying decision at the level of significance 0.000 < 0.05. Meanwhile result for simultaneous test shown that social class, group of reference and family, have influence significantly toward buying decision..It has been proved at the level of significance 0.000 < 0.05. All of these imply that all of hypotheses in this research can be proved, or accepted

Investors attempted to optimize the level of profit from the capital invested in the company. Bond rating can be used by investors to predict whether a bond able to attract investors to buy it or not through the liquidity, profitability and leverage assessment approaches of a bond. This study aimed to analyze the effect of Liquidity, Profitability and Leverage on Company Bond Ratings in Indonesia. This field research was used cross section data. The research objects used were all banking, financing and insurance industry companies listed on the Indonesia Stock Exchange (IDX) for the 2014-2018 period. The results showed that return on assets has no significant effect on bond rating predictions. Return on equity does not have a significant effect on bond ratingpredictions. Debt to assets significantly influences the prediction of bond ratings. Debt to equity has a significant effect on bond rating predictions.