Tourists are continuously searching for new trends, exciting ways of traveling and a variety of adrenaline rush experiences. Dark tourism is one of many examples of tourism products that able to fulfill these objectives. Although Malaysia has many dark tourism sites, they are not globally recognized yet and able to attract international tourists. Many focused on the negative impacts of the sites rather than the potential benefits of the industry. Thus, this study is prepared to investigate the benefits of dark tourism among visitors. The study adopted a model from Kang, Scott, Lee, and Ballantyne (2012). Three factors including social benefits, learning benefits, and psychological benefits were discussed. The findings have shown that dark tourism contributes sufficient benefits which may aid the rapid development of this tourism sector in the future.
Keywords: Dark tourism, Paranormal, Tourism trend, Malaysia
This research was conducted on purpose to examine the internal customer satisfaction level through service quality of Majlis Perbandaran Seremban (MPS). A survey on internal customer satisfaction level through service quality was conducted among internal staff in MPS involving 260 respondents. The attributes of service quality such as reliability, assurance, responsiveness, tangible and empathy have been identified in order to investigate whether or not these factor have significant relationship with customer satisfaction. From this study, the researcher able to determine the current level of internal customer satisfaction that they perceive from service provided by Majlis Perbandaran Seremban (MPS), from this research the researcher has found that among the elements tangible has become the most significant relationship toward customer satisfaction.
Keywords: internal customer, service quality, customer satisfaction
A b s t r a c tKawah Putih Forest Recreation (KPFR) is a tourism area with beautiful and unique scenery, functioning as biodiversity conservation and protection of Presbylis comata, an endemic primate of West Java. Because of its complex function, the use of the area for tourism should consider carrying capacity aspect. Carrying capacity is identified from three factors; those are physical carrying capacity (PCC), real carrying apacity (RCC) and effective carrying capacity (ECC). The calculation resulted from these three factors are then compared to the actual condition in KPFR. This research showed that physically the crater area of KPFR could accommodate 986 visitor/day (PCC). The result also showed that according to the specific characteristic of the area KPFR could accommodate 255 visitors/ day (RCC), while in its management capacity, the mode of local transportation in KPFR only able to carry 98 visitors/ day (ECC). A b s t r a kHutan Rekreasi Kawah Putih (KPFR) merupakan kawasan wisata dengan pemandangan yang indah dan unik, berfungsi sebagai konservasi keanekaragaman hayati dan perlindungan Presbylis comata, primata endemik Jawa Barat. Karena fungsinya yang kompleks, maka pemanfaatan kawasan untuk pariwisata harus memperhatikan aspek daya dukung. Daya dukung diidentifikasi dari tiga faktor; yaitu daya dukung fisik (PCC), daya dukung nyata (RCC) dan daya dukung efektif (ECC). Hasil perhitungan dari ketiga faktor tersebut kemudian dibandingkan dengan kondisi sebenarnya di KPFR. Hasil penelitian menunjukkan bahwa secara fisik kawasan kawah KPFR mampu menampung 986 pengunjung/hari (PCC). Hasil penelitian juga menunjukkan bahwa sesuai dengan karakteristik spesifik kawasan KPFR mampu menampung 255 pengunjung/hari (RCC), sedangkan dalam kapasitas pengelolaannya, moda transportasi lokal di KPFR hanya mampu mengangkut 98 pengunjung/hari (ECC).
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