Betung Kerihun National Park (TNBK) and Danau Sentarum National Park (TNDS) is one of the Conservation District that directly adjacent to neighboring Malaysia and as a form of Transboundary Conservation Area (TBCA) between Indonesia and Malaysia. This national park is also included in the National Tourism Strategic Area (KSPN) and becomes one of the three Destination Management Organization of the Ministry of Tourism of the Republic of Indonesia as well as the National Tourism Destination. Tourism sector, particularly ecotourism can be used as the spearhead and even become a leading sector in increasing the potential of PAD. This study aims to analyze the tourism potential and attractions of attraction in two national parks and determine the feasibility in ecotourism development. This research was using descriptive research, with approach using analysis of tourism potency and object of natural tourist attraction (Obyek Daya Tarik Wisata Alam/ODTWA). The results show that TNBK and TNDS is feasible to be developed as ecotourism destination based on the recapitulation of potential value of objects and natural attractions attraction with a potential value index of 78.20%. Some criteria that require attention and improvement are accessibility and accommodation, so it can be a priority if this national park area developed into ecotourism destination.

Cindy Group is a company grouped as SMEs which produces boiled fish, both traditional and hygienic. Companies to keep their survival in order to survive in a competitive market, must have a strategy to attract consumers to buy their products. One of the best strategy is to evaluate and develop appropriate marketing strategies. The objectives of this research are: (1) to identify and analyze internal and external factors influencing Cindy Group marketing strategy, (2) to formulate Cindy Group marketing strategy, and (3) to prioritize Cindy Group marketing strategy. Based on internal and external factors, Cindy Group formulated strengths, weaknesses, opportunities and threats toward marketing strategy using Internal Factor Evaluation (IFE) and External Factor Evaluation (EFE). The total score in the IFE and EFE matrices illustrated that the firm's stable position in responding to external situations. The total IFE score of 3.3436 indicated that the strengths of Cindy Group could overcome the weaknessess very well. Total EFE score of 2.5545 indicated that Cindy Group was good enough to respond the opportunities and minimize threats. Based on QSPM analysis, the priority strategy to be applied in the marketing of fishery processed products at UMKM Cindy Group which was expanding marketing network, maintaining quality, increasing sales service and increasing cooperation with related institutions and cooperatives/other SMEs in order to get raw material access.

Fish processing is an important role in post-harvest activities, because fishery products are perishable goods. Therefore we need a fast and precise handling to maintain its quality before it reaches the consumer. There are many kind of fish processing, both traditional and modern such as salting, boiling, and smoking. Entering of the ASEAN Economic Community (AEC) in 2015, fishing industries is not less important than other sectors, quality of fishery products and competitiveness is very necessary. To improve the quality of fishery products is should be control the processing and apply of food safety management systems such as Integrated Quality Management Program based on the concept of Hazard Analysis Critical Control Point (HACCP). One of fish processing units was existing in Bogor is Cindy Group (Small Medium Enterprises), they are producing preserved fishmilk. The purposes of the study are: (1) to analyze the level of implementation of the basic eligibility (GMP and SSOP) at Cindy Group, (2) to analyze the suitability of each characteristic quality of product against the requirements of SNI 2717: 2009. The study was conducted at Cindy Group SMEs located Bogor regency. The research method is descriptive with 30 respondents by purposive sampling. The results showed that based on the assessment of the level of implementation of the basic eligibility (GMP and SSOP) using UPI Assessment questionnaire published by Directorate General of the processing and marketing of fishery products, Ministry of Maritime Affairs and Fisheries) showed that SMEs Cindy Group obtained SKP the feasibility value "B" consisting of 4 minor irregularities, 2 major irregularities, and 1 serious irregularities. In quality, preserved milkfish products based on the results of testing Organoleptic and chemical have good quality according to SNI  2717: 2009. The results of organoleptic test using hedonic test showed an average value over than 7 (7 is minimum figure in SNI), indicates that the product can be accepted by consumers. Overall, the level of implementation of the basic eligibility processing program on processing of preserved milkfish in Cindy Group has been quite good, percentage rate of application of the basic feasibility is 92%. This product can be registered to BSN to get the registration number of SNI and feasible to labeled SNI on product packaging.

Mangrove ecosystem has  the role of interface ecosystem between land and sea. It has social, economic and ecological functions. The decreasing quality and quantity of mangrove mangrove forrest has resulted in environmental damage. Langsa City has mangrove forest in damaged condition because of conversion into fish ponds, illegal logging, pollution and settlements. The purpose of this research was to determine the level of land suitability of rehabilitated mangrove areas. The research was conducted in Langsa City, Aceh. Location and method of this research determined by purposive and descriptive with survey techniques. The Analytical method used is a suitability analysis. According to land suitability matrix and spatial analysis, there were three types of mangroves that can be used for rehabilitation programs in the study area like Rhizophora spp., Avicennia spp., and Sonneratia spp. In land suitability level, Rhizophora spp. had the highest of land suitability around 1.263,92 ha (66,88%).   Ekosistem mangrove merupakan wilayah yang berperan sebagai peralihan antara daratan dan lautan yang mempunyai fungsi ekologi, sosial ekonomi, dan fisik. Menurunnya kualitas dan kuantitas hutan mangrove telah mengakibatkan kerusakan lingkungan. Kondisi hutan mangrove Kota Langsa pada saat ini mengalami kerusakan. Faktor utama penyebab kerusakan, antara lain konversi hutan mangrove menjadi tambak, pembalakan liar, pencemaran, dan permukiman baru. Tujuan penelitian untuk menentukan tingkat kesesuaian lahan pada areal rehabilitasi mangrove. Penelitian ini dilakukan di Kota Langsa, Aceh. Penentuan lokasi penelitian dilakukan secara purposive dan menggunakan metode deskriptif dengan teknik survei. Analisis kesesuaian lahan dan analisis spasial untuk mengetahui tingkat kesesuaian lahan mangrove digunakan dalam penelitian ini. Hasil penelitian menunjukkan, ada tiga jenis mangrove yang dapat digunakan untuk program rehabilitasi, yaitu: Rhizophora spp., Avicennia spp., dan Sonneratia spp. Berdasarkan tingkat kesesuaian lahan, jenis Rhizophora spp. mempunyai tingkat kesesuaian lahan tertinggi. Luasan lahan yang dapat ditanami jenis Rhizophora spp. seluas 1.263,92 ha (66,88%).

<p class="ABSTRAK">One-Million Hectares of Oil Palm Plantation Program in 2000 was deemed as the starting point of lowland conversion in East Tanjung Jabung Regency. This study aims to review the impact of development policy in the past on lowland conversion, to compare costs and incomes between those of paddy farming and oil palm plantation business, and to analyze constraints to implement the target of Sustainable Land for Food Agriculture Protection (PLP2B) Program. Primary data were collected from observation, focus group discussion, and in-depth interview with resource persons, survey and Landsat Imaginary data. Secondary data were gathered from the institutions at provincial and regency levels. This study explored both qualitative and quantitative methods as well as by overlay of maps in 2006, 2010 and 2014. Development policy inconsistency is influenced by change in regency government leadership with the new mission not well integrated with the previous programs. On the other hand, land rent of paddy farm was much less than that of oil palm plantation. There are some constraints to implement the PLP2B Program, namely weak Regional Regulations, lack of coordination among the Regional Government institutions, and limited development budget. It is suggested that the Regency Government to evaluate PLP2B Program target by considering some limiting factors, issuing the Regent’s Regulation dealing with incentives to farmers and program coordinators, and controlling the regional planning.</p><p><em><br /></em></p><p class="ABSTRAK">Abstrak</p><p class="StyleTabel">Program Satu Juta Hektare Lahan Sawit tahun 2000 merupakan titik awal terjadinya alih fungsi lahan sawah di Kabupaten Tanjung Jabung Timur.  Tujuan penelitian ini untuk mengetahui pengaruh kebijakan pembangunan pada masa lalu terhadap kejadian alih fungsi lahan sawah, perbandingan biaya dan pendapatan usaha tani padi dengan kelapa sawit, dan tantangan yang dihadapi dalam mewujudkan target PLP2B. Data primer dikumpulkan melalui observasi, diskusi kelompok, wawancara mendalam dengan narasumber terpilih, survei, serta data Citra Landsat; sedangkan data sekunder diperoleh dari instansi pemerintah di Provinsi Jambi dan Kabupaten Tanjung Jabung Timur. Metode yang digunakan adalah kombinasi kualitatif deskriptif dan kuantitatif serta <em>overlay</em> peta penggunaan lahan tahun 2006, 2010, dan 2014. Inkonsistensi kebijakan pembangunan dilatari terjadinya pergantian pimpinan daerah yang misinya kurang terintegrasi dengan program pembangunan pertanian sebelumnya serta terdapat kesenjangan <em>land rent</em> di mana pendapatan dari lahan sawah jauh lebih rendah dibanding kelapa sawit dengan luasan yang sama. Tantangan menerapkan Perda PLP2B sangat berat: kurang memadainya regulasi, lemahnya koordinasi antarinstansi pemerintah terkait, hingga keterbatasan dana pembangunan. Pemerintah daerah disarankan mengkaji kembali target PLP2B dengan memperhatikan faktor-faktor pembatas, menerbitkan Peraturan Bupati sehingga dapat diatur jenis dan besaran nilai insentif yang diterima petani serta koordinator program serta pengetatan pengawasan implementasi RTRW.</p><p><em><br /></em></p>