[eng] Quality and territorial development: the assumption of the territorialized set of goods and services - This paper seeks to define a model of supply of goods and services anchored in a territory in a composite and specific form. This model combines the characteristics of the supply of goods per batch or set (bundling) and those of an offer of products of quality anchored in a soil of the type of the products labellized by a Controlled Label of origin. The type of offer which appears is called "basket of goods and services territorialized". Such a model results from an institutional construction which brings together on the scale of a territory various producers of goods or private services and the producers of local public goods. The supply of goods of basket can constitute a strategic objective for public policies of local development. [fre] Cet article cherche à définir un modèle d'offre de biens et de services ancré territorialement sous une forme composite et spécifique. Ce modèle combine les caractéristiques de l'offre de biens par lot ou par assortiment (bundling) et celles d'une offre de produits de qualité ancrée dans un terroir du type des produits labellisés par une Appellation d'origine contrôlée. Le type d'offre qui apparaît est appelé "panier de biens et services territorialisés". Un tel modèle résulte d'une construction institutionnelle qui réunit à l'échelle d'un territoire divers producteurs de biens ou services privés et les producteurs de biens publics locaux. L'offre de biens de panier peut constituer un objectif stratégique pour des politiques publiques de développement local.
Este artigo tem como objetivo desenvolver a afirmação de que novas estratégias para o desenvolvimento de sistemas produtivos estão emergindo em nível territorial. De um ponto de vista histórico, eles constituem uma forma de organização pós-fordista do setor econômico para enfrentar as mudanças na era da globalização. O autor descreve essas possibilidades e propõe um modelo de desenvolvimento territorial baseado nos conceitos de qualidade e especificidade. Sua proposta é então relacionada ao modelo produtivo clássico. Palavras-chave: desenvolvimento territorial sustentável, territorialidade, organização territorial, economia do conhecimento
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