This research aims to find out how the current profile of tourism in Medan City is and how is the sustainable development gastronomic tourism in Medan City at this time. The method used by the researcher in this study is qualitative method with observation, interview method: The interviews that will be conducted in this study are interviews with key informants, namely the management of gastronomic tourism in the city of Medan and several stakeholders related to the development of culinary tourism in the city of Medan. Medan, literature study method, documentation method. The objects studied are gastronomic tourism products in the city of Medan the technique sample used convenience sampling. The data analysis technique used in this research is data triangulation. The research results show that the profile of the culinary tourism potential of the city of Medan is: (1) Bolu Meranti, (2) Merdeka Walk, (3) Ramadhan Fair, (4) Bika Ambon, (5) ie Aceh Titi Bobrok, (6) Ucok Durian, (7) Pagaruyung Culinary, (8) Tip Top Restaurant, (9) Ocean Pacific and (10) Amaliun Foodcourt (11) Kesawan Square. This study indicates that the potential for gastronomic tourism in Indonesia is Medan city in general, all of its gastronomic tourism has potential to develop. Meanwhile, the study of Gastronomic Tourism in Medan City is: (1) Developing a Strategy, (2) Sharpening brand power, (3) Promoting Medan Food and Creating the right Route for promotion. This research presents future research directions in the field of sustainable gastronomic tourism.

Pulau Samosir berada di tengah-tengah Danau Toba sebagai bagian dari proses geologi terkait dengan erupsi Gunung Toba. Keberadaan danau itu sendiri menjadi daya tarik sebuah objek wisata. Adanya berbagai tinggalan arkeologis berupa objek megalitik terkait dengan tradisi upacara kematian masyarakat Batak Toba yang berlangsung sejak lama. Prosesi kematian dan adat istiadat yang masih berlangsung hingga saat ini disadari menjadi sebuah atraksi wisata yang menarik minat wisatawan jika dikembangkan. Pengelolaan objek tradisi megalitik sebagai objek pariwisata di wilayah ini relatif belum maksimal, sehingga diperlukan upaya mengidentifikasi objek-objek dimaksud disertai dengan uraian informasi yang bersifat ilmiah serta membangun konsep pariwisata yang ideal. Berkenaan dengan itu wadah kubur dan objek arkeologis lainnya menjadi uraian kajian, disertai dengan konsep pengembangan pariwisata berkarakter lokal menjadi bagian dari pembahasannya. Metode dalam penelitian ini adalah deskriptif analisis, dan studi kepustakaan. Objek-objek arkeologi dideskripsikan lalu diinterpretasi secara induktif atas analogi dengan objek sejenis di tempat lainnya. Berdasarkan hasil pembahasan di dalam penelitian ini, dapat diperoleh kesimpulan bahwa tinggalan arkeologi di Pulau Samosir didominasi oleh wadah kubur yang merupakan tradisi megalitik. Tradisi megalitik ini erat berkaitan dengan konsepsi upacara kematian yang masih berlangsung di masyarakat Batak Toba saat ini. Keterkaitan antara objek arkeologi dengan tradisi masyarakat yang masih berlangsung dapat dikemas dalam satu ide pariwisata minat khusus objek sejarah berkarakter lokal. Pengelolaan pariwisata yang melibatkan masyarakat lokal diharapkan dapat memberikan dampak langsung baik secara ekonomi maupun merawat keberlangsungan tradisi dan objek arkeologi itu sendiri, juga memiliki potensi besar untuk berkembang menjadi atraksi wisata dalam perspektif baru di Pulau Samosir. Samosir Island is in the middle of Lake Toba as part of a geological process related to Mount Toba's eruption. The existence of the lake itself becomes an attraction for a tourist attraction. There are various archaeological remains in the form of megalithic objects related to the Toba Batak community death ceremony tradition, which has lasted a long time. The procession of death and customs, which are still ongoing today, is considered a tourist attraction that will attract tourists if developed. The management of megalithic tradition as tourism objects in this region is relatively inadequate. Efforts to identify these objects are required, accompanied by descriptions of scientific information and building an ideal tourism concept. Therefore, burial container and other archaeological objects are the study's description, accompanied by the concept of developing tourism with local character as part of the discussion. The method in this research is descriptive analysis and literature study. Archaeological objects are described and interpreted inductively. The results of this study concluded that the archaeological remains on Samosir Island are dominated by burial containers, which belong to the megalithic tradition. This megalithic tradition is closely related to the conception of death ceremonies which is still sustained in the Batak Toba community today. The relationship between archaeological objects and community traditions can be packaged into tourism ideas of ​​particular interest of local character. Tourism management that involves local communities is expected to impact economically and maintain both the traditions and archaeological objects themselves. This idea is also considered to have great potential for tourist attractions of a new perspective in Samosir Island.

This study aims to identify the strategic assumptions of Belawan Ceramics Market with a descriptive method approach. By compiling results from the perspective of customers and traders, this study analyzes strategic assumptions with the SWOT analysis tool. The results showed that consumers who came were consumers who had repeatedly visited the Ceramic Market, but the loyalty of visitors decreased for the fourth visit. Tourist considerations for visiting the Belawan Ceramics Market are diverse types of merchandise, traditional bargaining systems, interactions with direct traders, as well as structuring shopping space that is not rigid with social accessibility in the form of local community acceptance (especially traders) towards foreigners. From the SWOT analysis conducted, it was found that the strategies that could be carried out to develop the Belawan ceramics market were: opening stores early, adding collections of unique items, expanding promotions through social media, pentahelix synergy for more effective development, price competition considerations in accordance with the quality of the goods being marketed, complementing supporting tourism utilities such as lighting facilities and increasing the role of government and community self-help to increase the sense of security for visitors / tourists.

Penelitian ini bertujuan untuk menghasilkan rencana heritage trail di Kota Medan serta rencana skema interpretasi heritage trail yang dapat mendukung kegiatan pariwisata dan berguna untuk meningkatkan minat serta apresiasi wisatawan maupun masyarakat lokal terhadap pelestarian pusaka di Kota Medan. Adapun sasaran yang ingin dicapai ialah: (1) Teranalisisnya daya tarik wisata pusaka (supply) di Kota Medan, (2) Teranalisisnya karakteristik wisatawan (demand) heritage trail di Kota Medan, (3) Terumuskannya perencanaan heritage trail di Kota Medan berdasarkan analisis supply dan demand, (4) Terumuskannya perencanaan skema interpretasi heritage trail di Kota Medan. Penelitian dilakukan di bangunan bersejarah di empat kawasan bersejarah di Kota Medan, yaitu Kawasan Kesawan termasuk Lapangan Merdeka dan sekitarnya, Kawasan Istana Maimun, Kawasan Polonia, dan Kawasan Kampung Madras. Metode Penelitian menggunakan metode pendekatan deskriptif campuran kualitatif dan kuantitatif. Berdasarkan hasil analisis supply dan demand maka penulis menyusun lima rencana rute yang diklasifikiasikan ke dalam tiga kategori berdasarkan waktu dan jarak tempuh serta skema interpretasi keseluruhan dan masing-masing daya tarik wisata. Media interpretasi personal yang dihasilkan yaitu guided tour dan media non-personal yaitu  digital  intepretive berupa display/exhibit di dalam dan luar ruang (panel/ papan interpretasi 2-3 dimensi) dan diintegrasikan dengan aplikasi di smartphone.

This study aims to describe a picture of how potential is and what the appropriate development strategy for a traditional market in Medan, Pajak Ikan. This research was conducted by using descriptive method. The data was collected by interview and observation. Interviews were conducted with a few selected outlets randomly(random sampling). And observations conducted with the involvement of information from many parties involved, include society community and local government. Implementation of these research activities carried out for 10 months, starting from the preparation of proposals that have been field since December 2018 to September 2019. The results showed that Pajak Ikan in Medan has the potential to be developed into a shopping center in the city of Medan. Then for alternative development strategies that best fit based on the results of the analysis is a strategy QSPM SO1 (Strength-Opportunity) is a strategy that uses the internal strangth to take advantage of external opportunities that exist in the way of executing many events with grand publications in the area of Pajak Ikan. Keywords : potential shopping center, matrix TOWS, strategy