Halal is an important concept that enables and simplifies the consuming process of food and beverage products, especially for Muslim consumers. The study believes that the development of Halal is a communally obligatory (fardhu kifayah) for that SMEs and a personally obligatory (fardhu ain) for the Muslim consumer. The Government of Malaysia has already recognized the importance of SMEs, implemented various policies; action plans, and also introduced Halal related programs to assist the SMEs. The objectives of the study are to identify the awareness and perception towards Halal certification among SMEs in Sabah. 42 SMEs were participated in the study; the results indicated that they are aware of the role of Halal certification, and how Halal will make them competitive in the market. Majority of them are keen to become Halal certified company however the SMEs responded that to be Halal certified company the process is expensive and complicated. This paper is hoped to contribute to a better understanding of the current situation of how Halal certification can help SMEs to grow their businesses. Further study on this matter is suggested in order to gain more accurate, interesting and detailed information on the issue.
This study focused on the role of information exposure, information consumption and individual lifestyle on the inclination towards behaviour change during the Covid-19 pandemic. During the pandemic, the number of individuals who breached the pre-determined SOP meant to curb the virus transmission kept on increasing even though the government had repeatedly reminded the citizen through various means of communication. This study aimed to answer, (i) what are the types of information exposure that would affect individual inclination towards behaviour change; (ii) what levels of information consumption would affect individual inclination towards behaviour change; and (iii) what types of lifestyles which would affect individual inclination towards behaviour change. An online survey through Google form was administered for a period of 30 days and the survey received 419 responses. Descriptive and correlation analysis were conducted. The findings showed that individuals who practised selective information exposure had significant relationship with behaviour change compared to individuals who practised news avoidance as well as individuals who actively sought information. In terms of consumption, individuals with moderate information consumption had significant and moderate relationship with inclination towards behaviour change as compared to individuals with basic and advanced information consumption. Individuals with the striver, experiencer and survivor types of lifestyles showed significant relationships with behaviour change during the Covid-19 pandemic. This study showed that there were other variables that could contribute to the behaviour change particularly in the context of health-related issues.
This is a conceptual paper that attempts to show that social media can improve the academic performance of university students. The study assumes that it is interesting to investigate the impact of social media on university students' academic performance, given the explosion in the number and use of social media sites worldwide. In addition, social media offers new opportunities to engage learners and teachers and can also be used in face-to-face, blended and e-learning settings. This paper highlights the benefits of using social media for effective communication between lecturers and students, and students and fellow students during the online teaching and learning process. Interestingly, the literature in this area also highlights the benefits and risks of using social media in teaching and learning. The findings of the study will also be useful for academics, researchers and policy makers in the context of innovations in teaching and learning.
Penelitian ini bertujuan untuk menganalisis pengaruh citra perusahaan terhadap kepuasan nasabah, pengaruh citra perusahaan terhadap loyalitas nasabah, pengaruh kepuasan terhadap loyalitas nasabah, dan pengaruh citra perusahaan terhadap loyalitas nasabah melalui kepuasan nasabah pada PT. Asuransi Jiwasraya di kota Makassar.Untuk mencapai penelitian tersebut maka dilakukan penyebaran kuesioner dan pengumpulan dokumen-dokumen, dengan menggunakan metode analisis statistik deskriptif, analisis SEM. Jumlah populasi adalah seluruh nasabah yang telah terdaftar pada tahun 2017 sebesar 1.537 nasabah. Jumlah sampel dalam penelitian ini adalah 230 nasabah.Hasil penelitian ini menemukan bahwa secara empirik citra perusahaan berpengaruh positif dan signifikan terhadap kepuasan nasabah, citra perusahaan berpengaruh negatif dan tidak signifikan terhadap loyalitas nasabah, kepuasan nasabah berpengaruh positif dan signifikan terhadap loyalitas nasabah, dan citra perusahaan berpengaruh positif dan signifikan terhadap loyalitas nasabah melalui kepuasan nasabah.Kata kunci : Citra perusahaan, kepuasan nasabah dan loyalitas nasabah.
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