SpecificS of managing competitiveneSS of preSent-day univerSity on principleS of Social reSponSibilitypurpose. Development of a management strategy for a domestic university on principles of social responsibility for raising its competitiveness in the globalization and internationalization context of higher education.methodology. The use of a dialectical method, system, structural-functional and institutional approaches as well as analysis, synthetic, comparison and expert evaluation techniques allows identifying a structure and functions of social responsibility of a university and a mechanism for its implementation in the internal and external environment.findings. Today's reality demands from a university to play a key role in the development of human capital assets and dissemination of social responsibility values in society, which is possible in case of improving university's competitiveness in the globalization and internationalization context of higher education. The authors of the article used their own administrative experience and knowledge in designing a strategy for raising competitiveness of a university as a socially responsible organization. They developed a mechanism for implementation of the above strategy through a university's social responsibility structure with the help of a strategically focused internal audit conducted in a university management system. It is proved that this strategy can be implemented through corporate culture of a university by inculcating social responsibility values in participants of the educational process.originality. To raise competitiveness of a university in the context of global challenges, its management strategy was developed on principles of social responsibility, which can be implemented through corporate culture by cultivating responsibility values in participants of the educational process. An authorial approach is proposed for setting internal audit objectives, based on identification and grouping of interests of the main groups of parties involved, their grouping and comparative analysis made with allowance for their interests and ways of influencing the university development. Some functional areas of an internal audit and its implementation algorithm are pointed out with consideration for operational specifics of a higher educational institution.practical value. The use of obtained results in educational and managerial practices allows creating a model of social responsibility of a university and outlining its implementation directions; developing and introducing a control mechanism for implementation of social responsibility actions; examining the development level of university corporate culture and proposing ways of its further development, aimed at raising competitiveness of higher educational institutions in the globalization context.

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The aims of the study is an empirical assessing the dynamic interaction of a teacher and a student at the HEI during a pandemic as an important component of the distance learning model, identifying methods and ways to ensure the integration of this component in the distance learning program for further use in the practice of HEIs. The methodology is based on the method of case analysis of the University of Oxford in the organization of educational activities during the pandemic following the Business Continuity Planning (BCP) framework. The results show that planning of crises should be used and, accordingly, scenarios for organizing educational activities should be developed for the effectiveness of the digital learning model and the provision of a dynamic online environment. It has been revealed that the University of Oxford’s Business Continuity Planning (BCP) framework provides insight into the current crisis. The next factor in the effectiveness of training at HEIs during a pandemic is the planning of training courses based on templates developed by the leadership of universities. Templates of hybrid, virtual, personal courses provide unified teaching and learning processes, greatly facilitating the interaction of students and teachers.

The subject of the study is the socioeconomic aspects of the social responsibility of business (CSR) in 4 countries. The purpose of the article is to study the experience in regulating the socioeconomic responsibility of entrepreneurship in the United States, Sweden, India, and China to determine the direction of formation of the state mechanism of socioeconomic responsibility of entrepreneurship (SERE) in Ukraine. The methodology of the article became theoretical researches of foreign scientists, their synthesis, systematization, and analysis for the development of the application of experience in Ukrainian realities. The analysis showed how different states of CSR policy differ in each of these countries and made it possible to draw conclusions about the application in Ukraine. So, the experience of Sweden is useful in reviewing the social reporting obligation, as well as the experience of China. In the case of the USA, the role of the state in regulating CSRs in enterprises should be noted but, at the same time, the significant social consciousness of American entrepreneurs as recognized philanthropists, who are actively introducing ethical codes and key stewards from the implementation of CSR, are seen by society and aimed at improving the well-being of society. In China, the government plays an important role in the implementation of CSR for state-owned enterprises. In addition, laws are adopted to improve the rights of employees, to equalize gender differences, to increase the level of production, quality of products, which leads to an improvement in the quality of life of the country's population. All this becomes relevant for Ukraine and can be used in our country as well. Indian experience draws attention through the adoption of a unique decision on the indifference of charity activities by Indian companies with a certain level of profit and the adoption of them by the rules of corporate social responsibility. In entrepreneurship, these measures have not received support and a large number of enterprises artificially lower their profits. Also, the problem of effective reform of Indian social responsibility is the high level of corruption in the state, as well as the ineffectiveness of the current legislation. Taking into account all these disadvantages when developing its own policy of developing social and corporate responsibility of business, Ukraine is able to build a strong and effective mechanism of a socially responsible society. For the Ukrainian realities, the following areas are emphasized: the approval of the obligation of social reporting for large enterprises of all forms of ownership and state enterprises in general, the improvement of Ukrainian legislation in the field of social responsibility of business, the study of the possibility of introducing the obligation of charity for large enterprises from different sides (that is, how this will affect society, how it will affect the work of enterprises, how can it be regulated by law, what kind of reaction this will cause in society); conductin...

The purpose of the article is a theoretical, methodological, and practical justification for the introduction of a value-oriented polyparadigmatic approach to the development of management education. Methodology. Scientific analysis is carried out by an interdisciplinary system of methods: systemic philosophical analysis, structural functional method, generalization, modeling, and others. Results. The known methodological approaches to the formation of modern educational models of management training are considered; the essential concepts of educational paradigms are revealed and the necessity of their generalization is scientifically confirmed; the presence of values in each of them is established, which allowed to justify the polyparadigmatic approach to the development of management education. The most significant scientific results: the author’s definition of the concept “value-oriented polyparadigmatic approach” is proposed, which is based on the understanding of the need to integrate effective educational paradigms based on the correlation of their valuable component in the educational construct of polyparadigmatic approach to management personnel development; principles of valueoriented approach to management activity (the principle of cognitive integrity; methodology; national orientation; axiological mediation; feasibility; polysubjectivity; the principle of statehood; scientific) is defined, the effectiveness of which ensures the complexity of their use at any level of management; axiological functions of the modern education system (ecological, humanistic, cultural heritage, creative, developmental, adaptive) are substantiated, which include certain axiological attitudes, affect the value aspects of training and education of the future manager and are important for the educational system, society, state, individual people in the present and will remain relevant for the future; a matrix of valuable orientations of the subjects of managerial activity is formed, which, according to the functional approach, has generalized the key parameters of determining the bank of competencies of managers. The practical significance of the study is in expanding and supplementing the theoretical and applied knowledge of management; in the possibility to apply knowledge in the educational process in the implementation of a value-oriented polyparadigmatic approach to management education; in use in the preparation of new regulatory and methodological documents on higher management education. Value/originality. The originality of the scientific research is represented by a fundamentally new combination (set) of methodological tools that ensure the uniqueness and value of scientific research.