“…This is also motivated by the large market opportunity in the tourism industry which requires quite a lot of middle workforce, because tourism is big business, with millions of people who want to take advantage of their free time by traveling, medical treatment and religious trips. [7] This is in line with data from the Central Statistics Agency for the last 5 years where there has been an increase in the percentage of workers in the tourism sector to total workers, starting with 9.03% in 2015; 10.37% in 2016; 10.53% in 2017; 11.17% in 2018 to 11.83% in 2019. The tourism sector was also able to create 2.4 million new jobs and contributed 6.2 percent to Indonesia's gross domestic product (BPS, 2020).…”