2015
DOI: 10.17576/jkmjc-2015-3101-15
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The Effectiveness of Video and Pamphlets in Influencing Youth on Environmental Education

Abstract: Environmental problems are getting worse nowadays. The importance of Environmental Education, particularly to the youth is crucial because youth are the leaders of the future and play significant roles in determining the direction of the country. This study aims to explore the effectiveness of video and pamphlets in influencing youth on Environmental Education. This study also determines to find the best medium to educate youth on Environmental Education be it video or pamphlet. The Social Cognitive Theory by … Show more

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Cited by 11 publications
(10 citation statements)
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“…Ahmad, et. al stated that application in video is more attractive and draw more attention of the users, while narrative musical background is added to make it more effective to influence the users [36].…”
Section: Disscussionmentioning
confidence: 99%
“…Ahmad, et. al stated that application in video is more attractive and draw more attention of the users, while narrative musical background is added to make it more effective to influence the users [36].…”
Section: Disscussionmentioning
confidence: 99%
“…Similar results were obtained in the study conducted by Ahmad et al comparing videos and pamphlets on educating the public about the environment. Namely, most of the participants enjoyed watching the video but were not satisfied with studying the pamphlet [13]. In the mentioned study, the authors believed that video had proven to be a more helpful material due to the attractiveness obtained by adding background music, animations, narration, and various visual representations [13].…”
Section: Discussionmentioning
confidence: 98%
“…Namely, most of the participants enjoyed watching the video but were not satisfied with studying the pamphlet [13]. In the mentioned study, the authors believed that video had proven to be a more helpful material due to the attractiveness obtained by adding background music, animations, narration, and various visual representations [13]. Lectures have been the most common form of teaching and learning for a long time.…”
Section: Discussionmentioning
confidence: 99%
“…In addition, a film/ video about environmental destruction in a village downloaded from the internet is also used to stimulate the attention of students and provide examples related to the materials provided. Ahmad et al (2015) state that the use of video as an instruction medium can provide better understanding and higher awareness of the environment. The average pre-test score of employees who participated in the dissemination activities is 7.5 (50% of the total appropriate answers) and the post-test is 10.15 (67.67%), indicating a change in employee perception related to materials provided by 3 points.…”
Section: Learning Mediamentioning
confidence: 99%