Transformasi Digital UMKM Sektor Kuliner Di Kelurahan Jatinegara, Jakarta Timur

Hasan, Muhammad; Dzakiyyah, Aisyah; Kumalasari, Diah Ayu; Safira, Nabela; Aini, Sri Nur

doi:10.31940/jbk.v17i2.2529

Cited by 18 publications

(18 citation statements)

References 17 publications

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“…Penelitian ini dilakukan dengan mencari literatur dan sumber informasi di internet dan jurnal terkait transformasi bank konvensional menjadi bank digital yang kemudian dianalisis lebih lanjut (Hasan et al, 2021). Tujuan utama dari pencarian literatur ini adalah untuk memperoleh informasi yang relevan dan untuk mengetahui sejauh mana informasi tersebut terkait dengan orang lain, apakah didukung atau tidak.…”

Section: Metode Penelitianunclassified

Kebutuhan transformasi bank digital Indonesia di era revolusi industri 4.0

Suharbi¹,

Margono²

2022

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The occurrence of the Covid-19 pandemic forced humans to adapt to technology, not least in terms of finance, namely transactions in banking. This study aims to analyze the transformation of the banking industry into a digital bank in providing services to customers. This research is a type of qualitative research using secondary data from reliable literacy. The results of this study indicate that the transformation into a digital bank provides many advantages for banks to be able to continue to survive in running their business. Where digital banks are the choice of customers in transacting in the financial sector because it is easy, fast, and efficient. Transforming into a digital bank can also increase more customers and fee base income for banks because they can collaborate with fintech and e-commerce and can be efficient in managing bank assets which in turn can increase bank profits exponentially. However, in transforming into a digital bank, banks must have a strong foundation, especially in terms of infrastructure and security of customer data that is vulnerable to hacking attacks (cyber crime). So that in the Industrial Revolution 4.0 era technology is the main key in winning the competition and remaining sustainable in running a business, for that the banking sector in Indonesia is required to continue to innovate in providing the best service to its customers.

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Section: Metode Penelitianunclassified

Kebutuhan transformasi bank digital Indonesia di era revolusi industri 4.0

Suharbi¹,

Margono²

2022

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“…1 Penelitian yang dilakukan Muhammad Hasan (2021) [6] , "Transformasi Digital UMKM Sektor Kulinerdi Kelurahan Jatinegara, Jakarta Timur". Bertujuan untuk untuk mengkaji fenomena transformasi digital pada UMKM sektor kuliner secara mendalam, melalui eksplorasi dan elaborasi.…”

Section: Literature Reviewunclassified

Media Promosi Dalam Bentuk Video Pada Bupe Resto Tangerang Selatan

Desrianti¹,

Baqi²,

Kusuma³

2022

cicesj

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Promotion is a form of strategy to introduce a product, service or service publicly to be more widely known and create its own interest in promoting the product or service offered. Promotional activities on Bukit Pelayangan Resto previously only using brochures, banners, and banners and social media such as Instagram, as well as video blogs that are still simple and not updated and effective. Bukit Pelayangan Resto Is a place to eat restaurants that have the concept of javanese and Balinese nuances, and brings together the dynamism of urban life with calming nature. Bukit Pelayangan Resto located at Jl. Cilenggang 1 No.53, Kec. Serpong, South Tangerang, Banten. The problem is currently experiencing a decrease in customer numbers due to the covid-19 pandemic. The purpose of this research is to provide more complete and updated information such as profiles, services, facilities and advantages Bukit Pelayangan Resto. The research method is using data collection methods, SWOT analysis, media design and media production concepts (KPM) in which there is preproduction, production, and postproduction by using supporting software:

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“…Wilayah Sarbagita yang merupakan singkatan dari Denpasar, Badung, Gianyar dan Tabanan dipilih menjadi lokasi penelitian karena merupakan jalur utama pariwisata di Bali. Oleh karena itu dengan diaplikasikannya fintech yang didukung dengan literasi keuangan yang baik diharapkan dapat meningkatkan kinerja UMKM di wilayah tersebut sekaligus meningkatkan perkembangan industri pariwisata di Bali (Saragih & Nugroho, 2015;Hasan et al, 2021).…”

Section: Literatur Review Dan Pengembangan Hipotesisunclassified

Pengaruh Fintech Terhadap Kinerja Keuangan Umkm Dengan Literasi Keuangan Sebagai Variabel Moderasi

Astari

Candraningrat²

2022

mssb

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This study aims to examine the role of financial literacy in moderating the effect of fintech to financial performance. Quantitaive approach and primary data are used in this research. The primary data is obtained from questionare. The sampling method is quota sampling. Sample consist of 60 Balinese Culinary SMEs in Sarbagita area which then divided into 15 samples for each area such as Denpasar, Badung, Gianyar and Tabanan. Furthermore, data is analyzed using multivariate analysis named SEM PLS. The result shows that fintech has a positif and significant effect to financial performace. Another result shows that financial literacy can moderate (strengthen) the positif effect of fintech to financial performance. These results support the planned behavior and financial innovation theory. SMEs owners with high financial literacy rate can optimaly use the effectiveness of fintech in order to increase their financial performance

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Transformasi Digital UMKM Sektor Kuliner Di Kelurahan Jatinegara, Jakarta Timur

Cited by 18 publications

References 17 publications

Kebutuhan transformasi bank digital Indonesia di era revolusi industri 4.0

Kebutuhan transformasi bank digital Indonesia di era revolusi industri 4.0

Media Promosi Dalam Bentuk Video Pada Bupe Resto Tangerang Selatan

Pengaruh Fintech Terhadap Kinerja Keuangan Umkm Dengan Literasi Keuangan Sebagai Variabel Moderasi

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