Actualmente el comercio local está amenazado por la competencia de las grandes superficies, siendo crucial apostar por la satisfacción y lealtad. El objetivo del estudio fue elaborar un instrumento para evaluar la satisfacción y la lealtad en tiendas de alimentación y estudiar la influencia de variables sociodemográficas. Se aplicó una entrevista personal compuesta por 36 ítems agrupados en seis dimensiones: trato-clientela, instalaciones, producto, servicios, fidelidad y valor añadido, a 712 participantes. Las puntuaciones globales fueron positivas y homogéneas, destacando las escalas de producto, lealtad y trato-clientela, y siendo este último el factor más explicativo de la satisfacción. Los hombres y el grupo de 21-35 años presentan una menor satisfacción. Tres escalas se asocian positivamente con la escala de lealtad.

The present study analyzes four well-known online platforms used in the tourist industry for travelling, accommodation, eating, and touring (Blablacar, Airbnb, Eatwith, and Trip4real). The objective is to analyze the utility of the portals, intentions for future use and recommendation (prospective), and reputation. The method is an experimental design with a control group and experimental group. Within both groups, three scales were applied. The results indicate clear differences between the control and experimental groups, valuing above all the utility and the intent to use again when the group is exposed to the portals from a needs-based situation (experimental group). The analysis demonstrates a factorial structure that validates the model. At the same time, the results indicate a greater interest in using Trip4Real over BlaBlaCar. Generation Z, the youngest generation, shows greater confidence in the services and greater interest in using tourism related collaborative consumption platforms in the future.

Los objetivos de este estudio son identificar los conflictos y conocer la frecuencia con que se dan en el alumnado con discapacidad intelectual y en el alumnado con discapacidad física en las clases de educación física (EF). Para ello, se ha entrevistado al profesorado de centros públicos (n = 43) de Enseñanza Secundaria con una edad media (M) de 44,84 años y con una desviación estándar (DE) de 7,72. Todos los participantes tenían experiencia ante alumnado con discapacidad, ya que la población escogida es profesorado de los centros con Unidad de Soporte a la Educación Especial (USEE) de Barcelona y comarcas. El instrumento de obtención de datos es un cuestionario, con el que identificar los conflictos del alumnado con discapacidad en relación con diferentes variables (profesorado, compañeros, alumnado con discapacidad, recursos materiales y recursos didácticos). Los resultados indican que apenas se dan conflictos y cuando se dan son con muy poca frecuencia. Por otra parte, las estrategias didácticas más utilizadas por los docentes de este alumnado son las adaptaciones curriculares, tres de cada cinco docentes adaptan el currículum. Las adaptaciones curriculares se realizan con más frecuencia sobre el alumnado con discapacidad física.Abstract. The aims of this study are to identify conflicts and determine the frequency with which they involve students with disabilities during physical education classes (EF). A sample of 43 public high school teachers (age = 44.84; SD = 7.718) were interviewed. All teachers included had experience with students with disabilities, and were selected from Support to Special Education Unit centers of Barcelona urban areas. The data collection instrument is a questionnaire to identify conflicts of students with disabilities in relation to different variables (teacher, peers, students with disabilities, teaching resources, teaching materials and resources). Teachers’ responses indicate that conflicts occur infrequently. Moreover, teachers’ most used teaching strategies and methodologies are curricular adaptations. These are mostly applied to physically disabled students.

<p>This paper tries to demonstrate that virtual communities or social media influence the decision to buy tourism products. Specifically, we show that smartphone bookings made by business tourists coming to Barcelona are increasingly popular. The methodology used is first a comprehensive literature review on the topic, media and social networks as a means of tourism promotion and product recommendation. Then, the article goes on with quantitative method that converts the object of study into numerical data, with emphasis on the measurable objective and, therefore, requiring the use of statistics  For this study we decided to devise a quantitative questionnaire which is usually the method of data collection by most usual research using this type of method. The multiple choice is an instrument for obtaining data and it is used to gather the information needed: facts, opinions, trends. Data collection was carried out for 4 months (May, June, July and August 2015) with n=1512. We conducted a sieve with inclusion and exclusion criteria and which discarded all participants who did not travel for business. The final sample was 494 participants. We conclude that Facebook, Twitter, Instagram and Foursquare social media are the media used by young people and where gender does not influence their use. However, the degree of use of Google+, Linkedin, TripAdvisor and Booking have no significant relationship, taking into account such variables as age and gender.</p><p> </p><p>Keywords: smartphones, emprical, business</p>

In this article we study the social media used by tourist businesses to attract visitors to Barcelona (Catalonia). The methodology used is a quantitative method that converts the object of the study into numerical data, with emphasis on the measurable objective. A quantitative questionnaire was prepared. The multiple choices questions are an instrument for obtaining data and are used to gather the information needed, such as facts, opinions, and trends. The data collection was carried out for 4 months in 2015 with a final sample of 494 participants. The conclusion is that Facebook, Twitter, Instagram and Foursquare are the types of social media used mostly by young people, and gender does not influence their use. However, the degree of use of Google+, Linkedin, TripAdvisor and Booking has no significant relationship among them, considering such variables as age and gender.