Objectives. The creation of high-tech projects is one of the main stages of the transition to an innovative economy. This can further be explained by the intensive development of globalization processes in the economic system of Russia. High-tech projects have lower profitability when compared to venture projects, but a higher probability of commercial success. In Russia, there are currently six areas of support programs for high-tech projects. Moreover, there are a large number of operators supporting high-tech projects actively working in the Russian market. The acceleration of the technological development requires an intensification of innovation policy and a revision of the portfolio of its acting instruments. In turn, this makes the matter of analyzing their significance and relevance for participants in innovation processes more pertinent. The purpose of this work is to identify features of the investment process in the Russian Federation, and determine criteria for selecting priority high-tech projects and methods of evaluating high-tech projects, in the aim of making informed investment decisions.Methods. Models for assessing the investment attractiveness of high-tech projects were constructed using economic and mathematical modeling methods, in particular, nonlinear and dynamic programming methods.Results. The general principles and approaches to methods of evaluating the efficiency were analyzed. A model of the priorities of high-tech projects was presented. Models which take into account cash flows after the expiration of the payback period were also considered (by means of the nonlinear programming of calculation of the discounted payback period of investment costs and the modernized discounted payback period of investment costs). An algorithm for assessing the investment attractiveness of high-tech projects was demonstrated.Conclusions. To date, there has been no single algorithm for assessing the investment attractiveness of high-tech projects. However, the integrated application of the methods and models proposed in this work will allow investors to make informed investment decisions despite the complexity of project financing in innovative developments.

The article is devoted to the author’s approach to the formation of management indicators of market sustainability of modern business. The approach is focused on the classical understanding of the market mechanism, which has its own patterns at the current stage of management development, characterized by the high importance of social and ethical marketing, a set of technological costs in the field of production, sales, product promotion and beneficial impact to all community groups. In the course of the study, the resulting and factor indicators were considered: change in income and expenses, direct and indirect ratio of income and profit to process costs for production, sales of products, expenses for corporate social responsibility (strengthening of social well-being as a result of ongoing business activities). These relation-ships between changes in income and expenses were plotted through a combination of their various types (additive, multiplicative, multiple), which help to identify the degree of influence of each factor indicator (element of process costs for marketing activities) on the resulting indicators and take measures to maximize the result and minimize such costs using the computational-constructive method in its interaction with individual elements of mathematical analysis. The material is useful for entrepreneurs of all spheres and branches of activity, people employed in educational and scientific institutions, specializing in economic and management re-search and disciplines, and their students.

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The article presents the author's approach to studying the issue of assessing the sustainability of the functioning of light industry organizations for the timely identification of reserves for maximizing financial benefits. The core of such a study was made up of indicators of efficiency and intensification, formed using the computational-constructive method and the method of chain substitutions, related to the traditional indicators for determining the level of success in the implementation of their activities by organizations, adapted to the peculiarities of this sector of the national economy, which is important for humanity in all spheres of its life activity. These features are manifested in the full cycle of business operations of light industry organizations and the movement of the resources they use through three stages of the circulation of capital inherent in material production, in which they function and determine the list of costs associated with its organization, maintenance and sale of products created in it, compared with the proceeds from its implementation. The material is useful for managers and specialists, representatives of science and education in the field of economics and management of light industry and their students.