Indonesia is recorded as the third largest coffee producing country in the world. Robusta coffee is widely cultivated in Jambuwer Village Malang Regency. The purpose of this study was to determine: Robusta coffee marketing channels in Malang Regency. Calculating the amount of marketing margin, margin distribution and share of robusta coffee in Malang Regency. The results of this study indicate that there are four patterns of robusta coffee marketing channels, namely, marketing channel I: Farmers - Wholesalers - Retailers - Consumers. Marketing channel II: Farmers - Middlemen - Resellers - Consumers. Marketing channel III: Farmers - Middlemen - Consumers and marketing channels IV: Farmers - Middlemen - Companies. Meanwhile, the marketing margin for channel I is Rp. 4,000, marketing margin for channel II is Rp. 95,000,  channel marketing margin  is Rp. 95,000 and  channel marketing margin is Rp. 2,000. The farmer's share value in marketing channel I was 84%, marketing channel II was 24%, marketing channel III was 24% and marketing channel IV was 91.7%. The result of the most efficient marketing channel for farmers is the marketing channel  IV because it has a low marketing margin and a high farmer share value.

Pro-environmental producer behavior is increasingly important to realize an environmentally friendly business. The research aimed to identify the knowledge, attitudes, religiosity, and behavior of the food small and medium enterprises (SME) producers towards the environment; and to analyze the influence on the SMEs’ performance. The research object was SMEs of “Tempe chips” in Malang City, East Java Province, Indonesia. The results show that the majority of producers already have knowledge of the green raw materials and production process, but only a few of them know about green packaging. The producers’ attitude supported the environmentally friendly production process, although it was still at a lower level than religiosity. The producers’ behavior is still less pro-environment in terms of raw materials usage, production process, and packaging. They have implemented water and energy saving, but have not been able to avoid plastic packaging. The SEM results showed that the producer’s attitude influences their behavior toward environment, meanwhile, religiosity negatively moderates the attitude in affecting producer behavior. The producer’s behavior positively influenced the SME’s performance. The recommendation given is to socialize the use of environmentally friendly packaging to sell at a premium price targeted to the middle to upper consumer segments.

The purpose of this study are as follows: 1. To find out the quality of products to consumers satisfaction Pesen Kopi Malang 2. To find out the brand of consumer satisfaction Pesen Kopi Malang 3. To find out loyalty to consumers satisfaction Pesen Kopi Malang. This research was conducted at Malang Coffee Pesen Coffee Shop in January-February 2020. The type of data used in this study is quantitative data obtained from the distribution of questionnaires. The sampling technique is using accidental sampling. Sampling amounted to 75 respondents. Data collection techniques are primary data and documentation. Data analysis methods used were validity and reliability tests, to analyze the PLS Warp. The results of the path coefficients and P values on customer satisfaction are only variables X3 (loyalty) which are significant, that is <0.001 <0.05 and X1 (product quality), X2 (brand) is not significant.

The Internet of think is considered incredibly adaptable in the present digital world, one of which is non-cash payments, making it easier, faster, and decreasing human errors. It is not surprising that the government is now promoting Gerakan Nasional Non-Tunai (GNNT) program by ratifying a new application owned by one of the BUMN subsidiaries to enable payment transactions. The GNNT is now being encouraged in many sectors of Indonesian needs, including traditional markets. The objectives of this study were: 1) identifying the consumer characteristics who uses non-cash payment applications in Oro-Oro Dowo market Malang, and 2) investigating the impact of service quality, product image, and promotion on consumer satisfaction as non-cash payment application users. The research site was in Oro-Oro Dowo market, Malang. It is the first traditional market to employ non-cash payments as a payment option, with the research period beginning in April 2020. This study had 100 participants selected through the distribution of questionnaires. The data analysis employed Partial Least Squares-Structural Equation Modeling. The findings showed that the majority of respondents who use non-cash applications were female consumers (76%), had an average age of 20-25 years (47%), had undergraduate education (46%), worked as private employee (37%), and had an average income of < Rp2.000.000 (37%). The path coefficient test revealed that product image and promotion variables had a significant effect on consumer satisfaction as they had a sig value of > 0.05 while the application service variable had a sig value greater than 0.05, it had a negligible effect on consumer satisfaction.

Improving farmers' skills is one of the objections of extension program. Agricultural instructors through extension programs help farmers in the implementation of agricultural commodities according to the procedure. The aim of this study was to determine the technical capabilities of coffee farmers, the role of agricultural extension instructors as motivators, educators, facilitators, communicators and dynamists as well as the influence of the role of agricultural extension instructors on the technical abilities of coffee farmers. The quantitative descriptive method was used in this study. The object of research was the “Tani Harapan” Farmer Group in Amadanom Village, Dampit District, Malang Regency. Census was held for the determination of respondents. Primary data were collected by means of observation, interviews, and questionnaires. Analysis of the data used was Multiple Linear Regression. The results of the study explained that the role of agricultural extension was included in the category often done with a percentage of 39.40% and the technical abilities of farmers included in the category of very capable with a percentage of 88.48%. The role as educator and facilitator has a positive effect while the motivator, communicator and dynamicator does not affect the technical ability of coffee farmers. The successful implementation of the instructor's role experienced obstacles caused by age factors. The age of the members of the farmer group is not productive, and therefore often has difficulty in understanding the material and practices provided by the instructors.